Skechers Kids

Shoppers searched for this 562K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £136K a year.

Searches, last 12 months

562K

Growth, 90 days vs prior 90

+4.0%

Conversion, latest week

1.2%

Market size, estimated

£136Ka year

Top search term

girls trainers size 150K searches a year

Listings sell for £19.49 on average, from £7.59 to £37.47. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At £19.49 that is £0 to £2K a year per listing.

Average price

£19.49inside the $15 to $100 sweet spot

Price range

£7.59–£37.47

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

£0–£2K

Returns

4.1%of orders · Amazon United Kingdom median 0.6%

69% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #78 within Boys. It carries 1,096 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

90%

Out of stock, average day

4.4%

Average rank

#78in Boys

Average rating

4.50 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,096per listing

Listings tracked

343

61 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

61

Successful launches

7Amazon's first-year sales bar

Average brand age

43 months