Sister Gifts

Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -11.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £630K a year.

Searches, last 12 months

1.8M

Growth, 90 days vs prior 90

-11.3%

Conversion, latest week

3.5%

Market size, estimated

£630Ka year

Peak month

December5.5× the quietest month

Top search term

sister birthday gifts305K searches a year

Listings sell for £10.36 on average, from £3.37 to £24.04. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 250 to 500 of them. At £10.36 that is £3K to £5K a year per listing.

Average price

£10.36under the $15 to $100 sweet spot

Price range

£3.37–£24.04

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

50K–60K

Units per listing a year

250–500

Revenue per listing a year

£3K–£5K

Returns

0.6%of orders · Amazon United Kingdom median 0.6%

91% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #179 within Jewellery. It carries 849 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

97%

Out of stock, average day

8.3%

Average rank

#179in Jewellery

Average rating

4.66 starsAmazon United Kingdom average 4.36 stars

Average reviews

849per listing

Listings tracked

65

24 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

24

Successful launches

1Amazon's first-year sales bar

Average brand age

26 months