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Sister Bracelet

Maybe

An estimated 0.7% of orders come back. But shoppers spend an estimated $36K a year here, so Sister Bracelet is a Maybe.

Flapen Score
56
56 / 100
Top 21% of 2,461 Fashion niches · +8 vs the category median of 48
Market size
£36K/yr71K searches / yr
90-day growth
-5.4%search demand this quarter
Competition
24%top-5 click share · 42 brands · 70 sellers

Flapen Score

Sister Bracelet against its category

The dotted line is the Fashion average. Past it, Sister Bracelet is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sister Bracelet market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Sister Bracelet 71K times last year and spent an estimated £36K. The top 5 brands take 42% of clicks. Demand peaks in Nov–Dec. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 5.1% of those searches ended in a purchase.

Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved -5.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £36K a year.

Searches, last 12 months
71K
Growth, 90 days vs prior 90
-5.4%
Conversion, latest week
5.1%
Market size, estimated
£36Ka year
Peak month
December4.9× the quietest month
Top search term
sister bracelet40K searches a year

02 · Price

A sale here is worth £10.14.

Listings sell for £10.14 on average, from £3.15 to £37.52. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £10.14 that is £0 to £1K a year per listing.

Average price
£10.14under the $15 to $100 sweet spot
Price range
£3.15–£37.52
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #2,572 within Novelty Jewellery. It carries 358 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
97%
Out of stock, average day
7.7%
Average rank
#2,572in Novelty Jewellery
Average rating
4.52 starsAmazon United Kingdom average 4.36 stars
Average reviews
358per listing
Listings tracked
64

04 · Newcomers

0 of last year's 22 launches cleared the first-year sales bar.

22 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
22
Successful launches
0Amazon's first-year sales bar
Average brand age
25 months

Products

Top Sister Bracelet products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 24% of clicks, no more. An open shelf where new products get seen.

£0£726£1K£2K£3K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

42 falling

Sellers

70

Est. top-5 brand share

42%

Top 20: 87%

Est. top-5 click share

24%

Top 20: 65%

Open market

52%

  • Philip Jones14%
  • Mikovivi10%
  • Smilya7%
  • Life Charms6%
  • ZHuiYueyi5%
  • Joma Jewellery5%

Demand

Sister Bracelet search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '25Holiday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 4.9×

Search terms

Top Sister Bracelet search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • sister bracelet40K/yr
  • big sister bracelet8K/yr
  • sister bracelet sterling silver10K/yr
  • sister bracelets8K/yr
  • joma sister bracelet5K/yr

Reviews and returns

What reviews say buyers love and hate about Sister Bracelet

We read the reviews and the return reasons for every product selling here.

39%of positive reviews mention “Gifting Purpose”
20%of negative reviews mention “Quality-Overall”
0.7%of orders come back
“looks a bit of the cheaper side”
A buyer, on “Quality-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Sister Bracelet questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data