Shrek Costume
FailShoppers spend only $37K a year here, so Shrek Costume is a Fail.
- Flapen Score
- 46 / 100Ranks 1,383 of 2,461 Fashion niches · −2 vs the category median of 4846
- Market size
- £37K/yr221K searches / yr
- 90-day growth
- -16.9%search demand this quarter
- Competition
- 51%top-5 click share · 12 brands · 30 sellers
Flapen Score
Shrek Costume against its category
The dotted line is the Fashion average. Past it, Shrek Costume is stronger. Inside it, weaker.
Market
The Shrek Costume market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Shrek Costume 221K times last year and spent an estimated £37K. The top 5 brands take 81% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 46 out of 100, a Fail.
01 · Demand
0.7% of searches ended in a purchase last week.
Shoppers searched for this 221K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £37K a year.
- Searches, last 12 months
- 221K
- Growth, 90 days vs prior 90
- -16.9%
- Conversion, latest week
- 0.7%
- Market size, estimated
- £37Ka year
- Peak month
- October8.5× the quietest month
- Top search term
- shrek costume116K searches a year
02 · Price
A sale here is worth £24.42.
Listings sell for £24.42 on average, from £6.27 to £49.54. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £24.42 that is £0 to £2K a year per listing.
- Average price
- £24.42inside the $15 to $100 sweet spot
- Price range
- £6.27–£49.54
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 2.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
61% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 28.0% of listings are out of stock. The average listing ranks #1,731 within Nightwear. It carries 87 reviews at 4.10 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 61%
- Prime listings
- 57%
- Out of stock, average day
- 28.0%
- Average rank
- #1,731in Nightwear
- Average rating
- 4.10 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 87per listing
- Listings tracked
- 23
04 · Newcomers
Amazon counts 0 of last year's 7 launches as successful.
7 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 7
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Shrek Costume products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Shrek Donkey Unisex Beige Cosy Fleece Onesie | 3D Hooded Loungewear with Zipper | Ideal for Costume Parties & Movie Nights | Dreamworks Merch - X-Large
- Price
- £27.80
- Rating
- 4.1/5
- Reviews
- 7
- Age
- 9mo ago

AYYOHON Green Ogre Costume Leather Vest Ears Hat Set Sublimated Halloween T Shirt Knitted Ears Beanie Adult Cosplay Outfits S
- Price
- £30.52
- Rating
- 4.2/5
- Reviews
- 20
- Age
- 2y ago

SANSIWU Gingerbread Man Cartoon Doll Cosplay Costume Jumpsuits Outfit Funny Halloween Gingerbread Man Party Costume for Adults (A-Khaki S)
- Price
- £29.80
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2y ago

Smiffys Shrek Adult Costume in Green Top Trousers Hands & Mask Official Shrek License Outfit with Padded Stomach & Latex Mask & Gloves Transform into the Beloved Ogre!
- Price
- £49.54
- Rating
- 4.3/5
- Reviews
- 356
- Age
- 16y ago

Womens Dress Princess Cosplay Halloween Costume Green Long Sleeve Round Neck Midi Dresses M
- Price
- £15.68
- Rating
- 2.0/5
- Reviews
- 1
- Age
- 11mo ago
Trending
90-day click momentum
Shrek Donkey Unisex Beige Cosy Fleece Onesie | 3D Hooded Loungewear with Zipper | Ideal for Costume Parties & Movie Nights | Dreamworks Merch - X-Large
- Price
- £27.80
- Rating
- 4.1/5
- Reviews
- 7
- Age
- 9mo ago

PARKLEES Mens Medieval Viking Pirate Costume Vintage Renaissance Halloween Shirts Green Large
- Price
- £20.65
- Rating
- 4.5/5
- Reviews
- 63
- Age
- 1y ago

Shrek Donkey Unisex Beige Cosy Fleece Onesie | 3D Hooded Loungewear with Zipper | Ideal for Costume Parties & Movie Nights | Dreamworks Merch - Medium
- Price
- £27.77
- Rating
- 4.1/5
- Reviews
- 7
- Age
- 9mo ago

SANSIWU Gingerbread Man Cartoon Doll Cosplay Costume Jumpsuits Outfit Funny Halloween Gingerbread Man Party Costume for Adults (A-Khaki S)
- Price
- £29.80
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2y ago

Shrek Donkey Unisex Beige Cosy Fleece Onesie | 3D Hooded Loungewear with Zipper | Ideal for Costume Parties & Movie Nights | Dreamworks Merch - Large
- Price
- £27.58
- Rating
- 4.1/5
- Reviews
- 7
- Age
- 9mo ago
Newest
by launch date
Shrek Donkey Unisex Beige Cosy Fleece Onesie | 3D Hooded Loungewear with Zipper | Ideal for Costume Parties & Movie Nights | Dreamworks Merch - X-Large
- Price
- £27.80
- Rating
- 4.1/5
- Reviews
- 7
- Age
- 9mo ago

Shrek Donkey Unisex Beige Cosy Fleece Onesie | 3D Hooded Loungewear with Zipper | Ideal for Costume Parties & Movie Nights | Dreamworks Merch - Medium
- Price
- £27.77
- Rating
- 4.1/5
- Reviews
- 7
- Age
- 9mo ago

Shrek Donkey Unisex Beige Cosy Fleece Onesie | 3D Hooded Loungewear with Zipper | Ideal for Costume Parties & Movie Nights | Dreamworks Merch - Large
- Price
- £27.58
- Rating
- 4.1/5
- Reviews
- 7
- Age
- 9mo ago

Shrek Character Unisex Onesie | Cosy Fleece Loungewear with 3D Hood & Zipper | Long Sleeve Movie Costume for Relaxing & Dress-Up Merch - X-Large Beige
- Price
- £28.02
- Rating
- 4.7/5
- Reviews
- 7
- Age
- 9mo ago

DreamWorks Shrek Onesie Hooded Boys Onesie With 3D Ears Boys All In One Pyjamas Shrek Kids Pjs Age 8-9 Years Green
- Price
- £23.55
- Rating
- 4.8/5
- Reviews
- 17
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
30
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
51%
Top 20: 95%
Open market
15%
- Shrek39%
- AYYOHON15%
- I LOVE FANCY DRESS14%
- Smiffys7%
- SANSIWU6%
- Shukqueen5%
- Open — no brand owns it (6 brands, 15%)
Demand
Shrek Costume search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 8.5×
Search terms
Top Shrek Costume search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- shrek costume116K/yr
- shrek character costumes17K/yr
- shrek costumes28K/yr
- shrek costume adult35K/yr
- shrek adult costume8K/yr
- shrek outfit7K/yr
- shrek fancy dress6K/yr
- shrek halloween costume3K/yr
Reviews and returns
What reviews say buyers love and hate about Shrek Costume
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Quite disappointed, didnt expect high quality for a relatively cheap outfit
Very cheaply done
Over priced for the quality
legs are very short
not value for money
Overpriced
sizing is off
it really is very cheaply done
Material isnt luxury fancy dress shop level
Love
fits well
Brill costume, perfect fit
The fit is fine. XL in my case
Great value set
Very good price in my opinion
once opened it revealed its true worth
Decent quality for book day fun
Made alot of freinds and family laugh
Nice design
The knitted beanie is a clever design: it stretches to fit a wide range of head sizes
The materials feel better than expected
The belt is high-quality brown leather with a sturdy metal buckle that fastens easily
and the materials used are really good
Return
2.3% Return rate 83% Fixable by listing
sizing is off
Quite disappointed, didnt expect high quality for a relatively cheap outfit
Very cheaply done
Over priced for the quality
not value for money
Overpriced
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Shrek Costume questions
Answered from the same tracked data.









