Shopping Bags
MaybeThe top 5 products take only 14% of clicks. But buyers convert on only 1.2% of searches, so Shopping Bags is a Maybe.
- Flapen Score
- 58 / 100Top 16% of 2,461 Fashion niches · +10 vs the category median of 4858
- Market size
- £306K/yr1.8M searches / yr
- 90-day growth
- -1.7%search demand this quarter
- Competition
- 14%top-5 click share · 88 brands · 133 sellers
Flapen Score
Shopping Bags against its category
The dotted line is the Fashion average. Past it, Shopping Bags is stronger. Inside it, weaker.
Market
The Shopping Bags market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Shopping Bags 1.8M times last year and spent an estimated £306K. The top 5 brands take 32% of clicks. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
1.2% of searches ended in a purchase last week.
Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -1.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £306K a year.
- Searches, last 12 months
- 1.8M
- Growth, 90 days vs prior 90
- -1.7%
- Conversion, latest week
- 1.2%
- Market size, estimated
- £306Ka year
- Peak month
- December1.5× the quietest month
- Top search term
- shopping bags280K searches a year
02 · Price
A sale here is worth £14.77.
Listings sell for £14.77 on average, from £2.54 to £29.47. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At £14.77 that is £1K to £4K a year per listing.
- Average price
- £14.77under the $15 to $100 sweet spot
- Price range
- £2.54–£29.47
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£4K
- Returns
- 2.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
95% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #209 within Handbags & Shoulder Bags. It carries 843 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 97%
- Out of stock, average day
- 4.4%
- Average rank
- #209in Handbags & Shoulder Bags
- Average rating
- 4.43 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 843per listing
- Listings tracked
- 183
04 · Newcomers
Amazon counts 7 of last year's 56 launches as successful.
56 products launched here in the last 12 months. Amazon counts 7 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 56
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Shopping Bags products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
VENO 4 Pack Reusable Grocery Shopping Bag w/Hard Bottom Front Pocket Multi-Purpose Heavy Duty Tote Utility Shopper Bag Beach Bag Stands Upright Water-Resistant Sustainable (Gray 4 Pack)
- Price
- £15.84
- Rating
- 4.6/5
- Reviews
- 7,968
- Age
- 6y ago

MINIMARG 100% Cotton Canvas Bags Plain Tote Bags to Decorate eco-friendly Canvas Reusable blank Tote Bags made with Premium Quality Fabric - Size 30x30cm+30cm Handle (Natural Pack of 10)
- Price
- £8.85
- Rating
- 4.5/5
- Reviews
- 110
- Age
- 1y ago

Wonky Line Premium Cotton Tote Bag Eco-Friendly Shopping Bag 100% Cotton Canvas Reusable Grocery Cloth Bag Extra Strong Long Handle Double Stitched Ideal for Printing (Natural)
- Price
- £3.37
- Rating
- 4.3/5
- Reviews
- 891
- Age
- 3y ago

D&H CLOTHING UK Pack of 10 Premium Plain Natural Cotton Shopping Tote Bags Eco Friendly Shoppers Ideal For Printing And Decorating
- Price
- £8.90
- Rating
- 4.2/5
- Reviews
- 1,167
- Age
- 8y ago

Amazon Essentials Womens Quilted Cotton Tote Handbag Black One Size
- Price
- £23.01
- Rating
- 4.6/5
- Reviews
- 42
- Age
- 2mo ago
Trending
90-day click momentum
Amazon Essentials Unisex Adults Convertible Nylon Rucksack Tote Bag with Zip and Adjustable Straps Black One Size
- Price
- £18.34
- Rating
- 4.1/5
- Reviews
- 84
- Age
- 3mo ago

Amazon Essentials Womens Quilted Cotton Tote Handbag Black One Size
- Price
- £23.01
- Rating
- 4.6/5
- Reviews
- 42
- Age
- 2mo ago

THE TOTE BAG Leopard Print Canvas Handbag Black Leather Trim Designer Shopping Tote with Shoulder Straps (Beige)
- Price
- £29.47
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 8mo ago

Lands End - Natural Zip Top Canvas Tote Bag - 100% Cotton Navy Canvas Bag - M - With Water Repellent Base and Trim - Internal and External Pockets & 500lb Capacity - Gym Uni and Travel Essentials
- Price
- £22.18
- Rating
- 4.7/5
- Reviews
- 166
- Age
- 2y ago

Cotton Tote Bags Bulk Shopping Bag Cotton Bags Multipack 100% Cotton Canvas Reusable Grocery Cloth Bag Extra Strong Long Handle Double Stitched Ideal for Printing 5 10 20 pack (10 Natural)
- Price
- £11.31
- Rating
- 4.0/5
- Reviews
- 117
- Age
- 2y ago
Newest
by launch date
Amazon Essentials Womens Quilted Cotton Tote Handbag Black One Size
- Price
- £23.01
- Rating
- 4.6/5
- Reviews
- 42
- Age
- 2mo ago

Amazon Essentials Unisex Adults Convertible Nylon Rucksack Tote Bag with Zip and Adjustable Straps Black One Size
- Price
- £18.34
- Rating
- 4.1/5
- Reviews
- 84
- Age
- 3mo ago

THE TOTE BAG Leopard Print Canvas Handbag Black Leather Trim Designer Shopping Tote with Shoulder Straps (Beige)
- Price
- £29.47
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 8mo ago

szyanlai Corduroy Tote Bags for Women Large Tote Bag with Zipper Shoulder Bags Handbags for College School Work Shopping Travel (Black L)
- Price
- £10.95
- Rating
- 3.7/5
- Reviews
- 99
- Age
- 8mo ago

Luxiremi 2 Pcs Reusable Shopping Bags for Groceries Picnic and Camping
- Price
- £5.47
- Rating
- 4.2/5
- Reviews
- 248
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 14% of clicks. An open shelf where new products get seen.
Brands
88 falling
Sellers
133
Top-5 brand share
32%
Top 20: 67%
Top-5 click share
14%
Top 20: 41%
Open market
65%
- LOVEVOOK9%
- Wonky Line7%
- Amazon Essentials6%
- VENO6%
- IMFAA4%
- AOSSTA3%
Demand
Shopping Bags search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Shopping Bags search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- shopping bags280K/yr
- black handbag263K/yr
- canvas tote bag141K/yr
- canvas bag95K/yr
- the tote bag97K/yr
- hand bags for women sale uk90K/yr
- shopping bag91K/yr
- school handbag105K/yr
- black tote bag97K/yr
- handbag for school127K/yr
Reviews and returns
What reviews say buyers love and hate about Shopping Bags
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not the quality I was expecting
Poor quality
cheap quality
and the bag is quite large
Smaller than expected
Extremely large
won't last
breaks easily
Broke quickly
Handles came loose
handle broke
Handle come off
Not very strong
quite flimsy
Not sturdy
Love
Decent quality
great build quality
Quality - the bag is great quality
Great size bags
The size is great
Really handy size
Excellent value
not expensive
Money well spent
Very strong
The bag is a strong
Great looking bag thats sturdy
Great pockets
lots of pockets
Lots of compartments
Return
2.5% Return rate 70% Fixable by listing
and the bag is quite large
Smaller than expected
Extremely large
Not the quality I was expecting
Poor quality
cheap quality
The material wasnt nice
Very poor quality and cheap material
The material is flimsy
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Shopping Bags questions
Answered from the same tracked data.









