Shoe Stretchers Mens
FailShoppers spend only $59K a year here, so Shoe Stretchers Mens is a Fail.
- Flapen Score
- 46 / 100Ranks 1,383 of 2,461 Fashion niches · −2 vs the category median of 4846
- Market size
- £59K/yr67K searches / yr
- 90-day growth
- -4.2%search demand this quarter
- Competition
- 63%top-5 click share · 15 brands · 25 sellers
Flapen Score
Shoe Stretchers Mens against its category
The dotted line is the Fashion average. Past it, Shoe Stretchers Mens is stronger. Inside it, weaker.
Market
The Shoe Stretchers Mens market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Shoe Stretchers Mens 67K times last year and spent an estimated £59K. The top 5 brands take 70% of clicks. Flapen scores it 46 out of 100, a Fail.
01 · Demand
7.4% of searches ended in a purchase last week.
Shoppers searched for this 67K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.4% of those searches ended in a purchase. Searches in the last 90 days moved -4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £59K a year.
- Searches, last 12 months
- 67K
- Growth, 90 days vs prior 90
- -4.2%
- Conversion, latest week
- 7.4%
- Market size, estimated
- £59Ka year
- Peak month
- May1.4× the quietest month
- Top search term
- shoe stretchers mens59K searches a year
02 · Price
A sale here is worth £11.98.
Listings sell for £11.98 on average, from £6.00 to £22.02. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At £11.98 that is £3K to £6K a year per listing.
- Average price
- £11.98under the $15 to $100 sweet spot
- Price range
- £6.00–£22.02
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £3K–£6K
- Returns
- 2.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
79% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #44 within Shoe, Jewellery & Watch Accessories. It carries 2,660 reviews at 4.27 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 84%
- Out of stock, average day
- 10.3%
- Average rank
- #44in Shoe, Jewellery & Watch Accessories
- Average rating
- 4.27 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,660per listing
- Listings tracked
- 19
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Shoe Stretchers Mens products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Medipaq Set of 2 Premium Pine Shoe Stretchers UK Size 7-12 Wooden Shoe Trees for Men with Cedar Balls & Storage Bag
- Price
- £13.00
- Rating
- 4.2/5
- Reviews
- 12,014
- Age
- 17y ago
Halcent Pair of Two-Way Shoe Stretcher Kit Plastic & Metal Shoe Stretchers Expander Shoe Tree with Shoe Horn for Men and Women
- Price
- £13.98
- Rating
- 4.5/5
- Reviews
- 9,898
- Age
- 8y ago
Shoe Stretcher Pair of 4-way Adjustable Shoe Widener Expander to Stretch Length Width Height for Wide Feet Tough Plastic Shoe Tree Shaper with Bonus 12 Bunion Plugs Large
- Price
- £14.68
- Rating
- 4.4/5
- Reviews
- 6,206
- Age
- 7y ago
Tigcent Shoe Stretcher Men Women Boot Stretcher Women Men Shoe Tree Adjustable Shoe Stretcher Wide Feet Pack of 1 (Pack of 1 Size 8-12)
- Price
- £14.53
- Rating
- 4.3/5
- Reviews
- 4,425
- Age
- 2y ago
Alaoo Shoe Stretcher 1 Pair Shoe Tree for Men Plastic & Metal Boot Stretcher with Shoes Horn Adjustable Shoes Widener for Bunions UK7-11.5 (EU41-47)
- Price
- £10.93
- Rating
- 4.4/5
- Reviews
- 239
- Age
- 1y ago
Trending
90-day click momentumShoe Stretcher Pair of 4-way Adjustable Shoe Widener Expander to Stretch Length Width Height for Wide Feet Tough Plastic Shoe Tree Shaper with Bonus 12 Bunion Plugs Large
- Price
- £14.68
- Rating
- 4.4/5
- Reviews
- 6,206
- Age
- 7y ago
GLOWPOINT Shoe Stretcher Spray 200ml Boot Stretch Spray for Man and Woman Professional Leather Softener to Relieve Tight Fitting Shoes Shoe Stretcher for Leather Suede Fabric Canvas
- Price
- £8.43
- Rating
- 4.0/5
- Reviews
- 120
- Age
- 6mo ago
2 x MENS GENTS SHOE STRETCHERS TREE WOODEN SHAPER BUNION CORN BLISTER SIZE 7-11
- Price
- £9.92
- Rating
- 4.1/5
- Reviews
- 699
- Age
- 9y ago
VerTrinix 2 Pieces Shoe Stretcher for Men and Women-Four Way Shoe Trees Shoe Widener Adjustable Width and Length Suitable for Shoes that Are Too Narrow Shoe Expander for Boots SneakersYellow 3.5-8
- Price
- £22.02
- Rating
- 4.6/5
- Reviews
- 397
- Age
- 1y ago
SHOE STRETCHERS TREE WOODEN OR MEN SHAPE BUNION CORN BLISTER Brown 6 - 12/OS
- Price
- £10.95
- Rating
- 4.0/5
- Reviews
- 1,448
- Age
- 9y ago
Newest
by launch dateGLOWPOINT Shoe Stretcher Spray 200ml Boot Stretch Spray for Man and Woman Professional Leather Softener to Relieve Tight Fitting Shoes Shoe Stretcher for Leather Suede Fabric Canvas
- Price
- £8.43
- Rating
- 4.0/5
- Reviews
- 120
- Age
- 6mo ago
ZENO Shoe Stretcher Mens | Shoe Tree To Expand Extend Widen Your Shoes | Adjustable To Fit All Shoes | Ultra Durable Plastic Boot Stretcher | 2 Stretchers Included
- Price
- £10.42
- Rating
- 4.4/5
- Reviews
- 53
- Age
- 9mo ago
VerTrinix 2 Pieces Shoe Stretcher for Men and Women-Four Way Shoe Trees Shoe Widener Adjustable Width and Length Suitable for Shoes that Are Too Narrow Shoe Expander for Boots SneakersYellow 3.5-8
- Price
- £22.02
- Rating
- 4.6/5
- Reviews
- 397
- Age
- 1y ago
JJDPARTS Shoe Stretcher Pair 4-way Shoe Expander Widener Shoe Tree Extender for Wide Feet with Shoe Horn (L (for Mens Size UK 8-11.5) Yellow)
- Price
- £17.10
- Rating
- 4.4/5
- Reviews
- 241
- Age
- 1y ago
Alaoo Shoe Stretcher 1 Pair Shoe Tree for Men Plastic & Metal Boot Stretcher with Shoes Horn Adjustable Shoes Widener for Bunions UK7-11.5 (EU41-47)
- Price
- £10.93
- Rating
- 4.4/5
- Reviews
- 239
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
25
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
25%
- Medipaq25%
- Halcent21%
- Tigcent9%
- LANNEY7%
- ZENO7%
- Alaoo5%
Demand
Shoe Stretchers Mens search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Shoe Stretchers Mens search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- shoe stretchers mens59K/yr
- shoe expander men6K/yr
- trainer stretchers mens1K/yr
Reviews and returns
What reviews say buyers love and hate about Shoe Stretchers Mens
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Broke very quickly
Fell apart
broke after first use
Seemed to stretch shoes a little bit
Stretchers not fit for purpose
Wouldn't tighten enough to stretch the shoe
Not very well made
Feels cheaply made
poor quality
were too big
The shoes were particularly tight
they were a bit tight
Waste of money
Bit expensive
Not worth the money
Love
Good shoe stretchers
A good stretch
A decent stretcher
Good bit of kit
They are well made
Excellent Product
works as stated
works well as intended
Just as described
Easy to use
Its very easy to use—just spray the tight areas
The bottle feels easy to control
Good price
reasonably priced
Excellent value
Return
2.4% Return rate 49% Fixable by listing
were too big
The shoes were particularly tight
they were a bit tight
shoes are narrow for me
the shoe size above was too big
Transformed a pair of boots that were a little tight with wise
It doesnt perform its basic function
Didn't work for me
Not quite worked out what the little black bits are for
Seemed to stretch shoes a little bit
Stretchers not fit for purpose
Wouldn't tighten enough to stretch the shoe
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Mens Boxers
£2.8M/yr+21.3%
Sporran
£67K/yr+166.3%
Racer Back Bra Clip
£52K/yr+181.5%
Aviator Sunglasses
£195K/yr+100.7%
Gifts for Colleagues
£117K/yr+114.0%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Shoe Stretchers Mens questions
Answered from the same tracked data.