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Sequin Top

Maybe

The top 5 products take only 13% of clicks. But returns run at 10.6% of orders, so Sequin Top is a Maybe.

Flapen Score
59
59 / 100
Top 14% of 2,461 Fashion niches · +11 vs the category median of 48
Market size
£90K/yr1.2M searches / yr
90-day growth
+57.8%search demand this quarter
Competition
13%top-5 click share · 60 brands · 73 sellers

Flapen Score

Sequin Top against its category

The dotted line is the Fashion average. Past it, Sequin Top is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sequin Top market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Sequin Top 1.2M times last year and spent an estimated £90K. The top 5 brands take 38% of clicks. Demand peaks in Nov–Dec. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

0.5% of searches ended in a purchase last week.

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +57.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £90K a year.

Searches, last 12 months
1.2M
Growth, 90 days vs prior 90
+57.8%
Conversion, latest week
0.5%
Market size, estimated
£90Ka year
Peak month
December8.2× the quietest month
Top search term
sequin top265K searches a year

02 · Price

A sale here is worth £14.16.

Listings sell for £14.16 on average, from £4.69 to £27.77. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £14.16 that is £0 to £1K a year per listing.

Average price
£14.16under the $15 to $100 sweet spot
Price range
£4.69–£27.77
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
10.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #844 within Tops, T-Shirts & Blouses. It carries 159 reviews at 4.08 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
96%
Out of stock, average day
6.5%
Average rank
#844in Tops, T-Shirts & Blouses
Average rating
4.08 starsAmazon United Kingdom average 4.36 stars
Average reviews
159per listing
Listings tracked
205

04 · Newcomers

Amazon counts 0 of last year's 84 launches as successful.

84 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
84
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Sequin Top products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 13% of clicks. An open shelf where new products get seen.

£0£901£2K£3K£4K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

Brands

60 rising

Sellers

73

Top-5 brand share

38%

Top 20: 80%

Top-5 click share

13%

Top 20: 33%

Open market

57%

  • GRACE KARIN10%
  • WERFORU9%
  • Yassiglia8%
  • Felcia6%
  • Nicoxijia6%
  • Acrawnni5%

Demand

Sequin Top search demand

Weekly searches over the year, seasonality beneath. Pick a range.

90K70KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 8.2×

Search terms

Top Sequin Top search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sequin top265K/yr
  • sparkly top152K/yr
  • sparkly tops for women uk182K/yr
  • gold top80K/yr
  • glitter top42K/yr
  • pink sequin top27K/yr
  • silver top41K/yr
  • party tops for women uk93K/yr
  • sparkly sequin tops32K/yr
  • red sequin top27K/yr

Reviews and returns

What reviews say buyers love and hate about Sequin Top

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall34%+3.24

Very short/small

Far too big

both were too short in the body

Quality-Overall9%+0.50

Cheap

Poor quality

Not the best quality

Advertised Vs Actual Product8%−0.14

doesnt look like picture

Not like the photos

Very sheer, which isn't exactly obvious in the photo and is a lot longer than it looks in the photo

Allergies5%−0.10

Itchy

Run big and itchy

Brightness/Shine/Glow5%−0.06

It only has sparkle on the front

Love

Size-Overall32%+3.24

Fits well

size was only just right

it fits me well which is exactly the size guide stated

Quality-Overall18%+0.50

Great quality

the quality is MUCH better than what i expected, and all the little sequins and beads are all securely sewed and secured, they dont fall off as soon as you touch them or even after wearing

Better quality than Id imagined

Value For Money9%−0.05

a very reasonable price too

Great value for money

good price

Color7%+0.15

the colours are really bright

Lovely vibrant colour

The colours are lovely

Material Quality6%+0.45

Nice, double material

Lovely soft material

Good fit really nice material

Return

10.6% Return rate 87% Fixable by listing

Size-Overall59%▇██▇█▇

Very short/small

Far too big

both were too short in the body

Quality-Overall5%▂▅▇█▄▇

Cheap

Poor quality

Not the best quality

Color4%▃▂██▅▆
Length4%█▇▃█▆█
Advertised Vs Actual Product4%▄▃▄▃██

doesnt look like picture

Not like the photos

Very sheer, which isn't exactly obvious in the photo and is a lot longer than it looks in the photo

FAQ

Common Sequin Top questions

Answered from the same tracked data.