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Scruffs Work Shorts

Maybe

Search demand grew +228.1% this quarter. But buyers convert on only 1.5% of searches, so Scruffs Work Shorts is a Maybe.

Filters Trending
Flapen Score
62
62 / 100
Top 8% of 2,461 Fashion niches · +14 vs the category median of 48
Market size
£78K/yr222K searches / yr
90-day growth
+228.1%search demand this quarter
Competition
25%top-5 click share · 21 brands · 87 sellers

Flapen Score

Scruffs Work Shorts against its category

The dotted line is the Fashion average. Past it, Scruffs Work Shorts is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Scruffs Work Shorts market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Scruffs Work Shorts 222K times last year and spent an estimated £78K. The top 5 brands take 76% of clicks. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

1.5% of searches ended in a purchase last week.

Shoppers searched for this 222K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +228.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £78K a year.

Searches, last 12 months
222K
Growth, 90 days vs prior 90
+228.1%
Conversion, latest week
1.5%
Market size, estimated
£78Ka year
Top search term
scruffs work shorts54K searches a year

02 · Price

A sale here is worth £22.85.

Listings sell for £22.85 on average, from £11.99 to £60.04. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £22.85 that is £0 to £2K a year per listing.

Average price
£22.85inside the $15 to $100 sweet spot
Price range
£11.99–£60.04
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
2.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

42% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #113 within Shorts. It carries 2,374 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
42%
Prime listings
78%
Out of stock, average day
5.0%
Average rank
#113in Shorts
Average rating
4.41 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,374per listing
Listings tracked
98

04 · Newcomers

Amazon counts 0 of last year's 10 launches as successful.

10 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Scruffs Work Shorts products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 25% of clicks. An open shelf where new products get seen.

£0£2K£3K£5K£6K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 rising

Sellers

87

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

25%

Top 20: 52%

Open market

19%

  • Scruffs37%
  • DEWALT20%
  • WrightFits9%
  • Apache6%
  • TuffStuff5%
  • SITE KING4%

Demand

Scruffs Work Shorts search demand

Weekly searches over the year. Pick a range.

18K13KSpike '26Prime Day '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26Jul '26Jul '26

Search terms

Top Scruffs Work Shorts search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • scruffs work shorts54K/yr
  • dewalt shorts24K/yr
  • dewalt work shorts20K/yr
  • apache work shorts16K/yr
  • snickers work shorts14K/yr
  • stretch work shorts12K/yr
  • tuff stuff work shorts11K/yr
  • scruffs shorts13K/yr
  • construction work shorts6K/yr
  • site work shorts6K/yr

Reviews and returns

What reviews say buyers love and hate about Scruffs Work Shorts

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall30%+0.36

Fits small

Awful fit

Too big

Pockets/Compartments11%−0.07

Pockets on a 32 are not big enough for me

touch buttons on rear pockets poor quality

Absolute junk, these are not work shorts at all, lightweight no integrity for pockets or phone pockets

Stitch/Finish/Polish5%−0.09

Stitching missing /Poor quality stitching

the seam between the legs was coming apart

Waist Fit5%−0.08

Don't get me wrong, different styles, brands, that 34 waist can vary a little between them,

they are not even like a 32" waist

waist band is to wide making them uncomfortable

Quality-Overall5%+0.48

Poor quality

Terrible quality

Absolute junk

Love

Comfort-Overall19%+2.02

Very comfortable

Comfortable to wear

These are very comfy to wear straight from the packet due to the stretch in the material

Size-Overall18%+0.36

Brilliant fit

A good fit with legs slightly slimmer then other well know brands

Size is spot on

Quality-Overall17%+0.48

Wellmade

Good make

Good Quality

Pockets/Compartments11%−0.07

Lots of pockets

plenty of pockets

Pockets are right size and location

Advertised Vs Actual Product5%+0.61

Was what I expected

Product exactly as listed

Exactly what I was looking for

Return

2.3% Return rate 92% Fixable by listing

Size-Overall82%█▇█▇▇▇

Fits small

Awful fit

Too big

Waist Fit6%▁▄▂▆▆█

Don't get me wrong, different styles, brands, that 34 waist can vary a little between them,

they are not even like a 32" waist

waist band is to wide making them uncomfortable

Length3%▁█▄▃▄▄
Material Quality1%▁█▁▂▅▅
Thigh Fit1%█▁▂▂▃▃

FAQ

Common Scruffs Work Shorts questions

Answered from the same tracked data.