Scruffs Work Shorts

Shoppers searched for this 222K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +228.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £78K a year.

Searches, last 12 months

222K

Growth, 90 days vs prior 90

+228.1%

Conversion, latest week

1.5%

Market size, estimated

£78Ka year

Top search term

scruffs work shorts54K searches a year

Listings sell for £22.85 on average, from £11.99 to £60.04. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £22.85 that is £0 to £2K a year per listing.

Average price

£22.85inside the $15 to $100 sweet spot

Price range

£11.99–£60.04

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

£0–£2K

Returns

2.3%of orders · Amazon United Kingdom median 0.6%

42% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #113 within Shorts. It carries 2,374 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

42%

Prime listings

78%

Out of stock, average day

5.0%

Average rank

#113in Shorts

Average rating

4.41 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,374per listing

Listings tracked

98

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

0Amazon's first-year sales bar

Average brand age

45 months