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46

scrubs

Skip it

Weak search conversion (0.6%) — this niche doesn't clear our bar today.

Market size 18Growth 37Conversion 8Competition 85Returns 17Price range 67Avg price 79Brand share 34Review moat 58Quality gap 93

Quality gap

Great4.0★

avg incumbent rating — lower means beatable quality

Competition

Great30%

top-5 click share — an open shelf

Avg price

Great£16.60

avg listing price — sweet spot $15–$100

Price range

Good£7.28–£30.65

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,182.42

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+9.5%

90-day search growth — must beat 0% to launch

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Market size

Bad£73K

£73K/yr · 737K searches

Returns

Bad7.3%

return rate — above 5% kills the launch gate

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United Kingdom niche tracking, scrubs is a £73K/yr Amazon United Kingdom market (737K searches/yr). The top 5 brands hold 84% of demand. Verdict: Skip it — 46/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

scrubs market data

Units sold / yr
3K–4K
avg 0–100/product
Revenue / yr
£50K–£66K
units × avg price
Conversion rate
0.6%
Avg BSR
#2,199
Page quality
0%
Prime
96%
Sponsored
86%
Out of stock
3.2%
Avg brand age
47 months
Avg seller age
171 days

Competition & brand share

Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.

Brands

17 falling

Sellers

20

Top-5 brand share

84%

Top 20: 99%

Top-5 click share

30%

Top 20: 59%

Open market

13%

  • Meichoon36%
  • Interweave Healthcare20%
  • MEDSKIN18%
  • NiaHin7%
  • Baoblaze3%
  • Skywear3%
  • Open — no brand owns it (11 brands, 13%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +9.5% search growth over the last 90 days.
25K15KPrime Day '25Spike '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Top scrubs search terms

  • scrubs218K/yr
  • scrubs uniforms women set130K/yr
  • scrubs women46K/yr
  • scrub tops for women uk27K/yr
  • scrub top30K/yr
  • nurses uniform for women31K/yr
  • scrubs men29K/yr
  • scrub tops23K/yr
  • black scrubs for women23K/yr
  • black scrubs23K/yr
All search terms

Top scrubs products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%£2K6%£4K9%£7K12%£9K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about scrubs

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall17%

“Good quality uniforms”

Size-Overall15%

“Good fit”

Comfort-Overall14%

“Nice and comfortable”

Material Quality10%

“Good material”

Ease Of Cleaning5%

“Comfortable light weight scrubs”

Weight Light5%

“The fabric is very lightweight”

Value For Money5%

“Worth the money for sure”

Pockets/Compartments4%

“The zip pocket is useful for valuables”

Stretchability/Expandability/Elasticity2%

“The bottoms have an elasticated waist”

Machine Wash Suitability2%

“easy to wash”

What buyers complain about

Size-Overall24%

“they are very small”

Quality-Overall15%

“Poor quality”

Material Quality12%

“The material feels awful”

Color5%

“Wrong colour n material fir was baggy good pockets”

Pockets/Compartments4%

“No third pocket on the trousers”

Ease Of Cleaning4%

“It's just not scrubs”

Thickness4%

“Trousers are going to be returned though as very very thin”

Comfort-Overall2%

“the sizing label in the collar can be a bit uncomfortable”

Length2%

“Good quality product however the leg length in the scrub bottoms are far to short they are a small leg not even regular leg”

Ease Of Use2%

“It's a bit difficult to iron”

Top return reasons

Size-Overall55%
Material Quality15%
Quality-Overall6%
Color5%
Thin3%
Length3%
Waist Fit2%
Pockets/Compartments2%
Thigh Fit1%
Advertised Vs Actual Product1%

Common questions

Is scrubs profitable to sell on Amazon United Kingdom?
The niche generates £73K/yr across 78 tracked products. 0 of 22 products launched in the last 360 days are still selling. 90-day search growth is +9.5%. Flapen's verdict: Skip it (46/100).
How competitive is the scrubs niche?
17 brands and 20 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 84% of demand.
What do buyers complain about in scrubs?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 7.3% — above our launch gate.
When does demand for scrubs peak?
Demand is steady year-round — the busiest month runs 1.6× the quietest.
What does it cost to enter the scrubs niche?
Listings span £7.28–£30.65; the average listing price is £16.60 (sweet spot $15–$100). The average incumbent carries 1,182 reviews — the moat a new listing must climb.