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Scientist Costume Kids

Fail

Demand is soft, at -71.9% this quarter, so Scientist Costume Kids is a Fail.

Flapen Score
37
37 / 100
Ranks 2,090 of 2,461 Fashion niches · −11 vs the category median of 48
Market size
£29K/yr96K searches / yr
90-day growth
-71.9%search demand this quarter
Competition
60%top-5 click share · 14 brands · 29 sellers

Flapen Score

Scientist Costume Kids against its category

The dotted line is the Fashion average. Past it, Scientist Costume Kids is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Scientist Costume Kids market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Scientist Costume Kids 96K times last year and spent an estimated £29K. The top 5 brands take 72% of clicks. Demand peaks in Mar. Flapen scores it 37 out of 100, a Fail.

01 · Demand

3.5% of searches ended in a purchase last week.

Shoppers searched for this 96K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -71.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £29K a year.

Searches, last 12 months
96K
Growth, 90 days vs prior 90
-71.9%
Conversion, latest week
3.5%
Market size, estimated
£29Ka year
Peak month
March58.7× the quietest month
Top search term
scientist costume kids44K searches a year

02 · Price

A sale here is worth £8.64.

Listings sell for £8.64 on average, from £6.17 to £12.70. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £8.64 that is £0 to £864 a year per listing.

Average price
£8.64under the $15 to $100 sweet spot
Price range
£6.17–£12.70
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£864
Returns
2.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.9% of listings are out of stock. The average listing ranks #474 within Novelty & Special Use Clothing. It carries 268 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
100%
Out of stock, average day
20.9%
Average rank
#474in Novelty & Special Use Clothing
Average rating
4.18 starsAmazon United Kingdom average 4.36 stars
Average reviews
268per listing
Listings tracked
18

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Scientist Costume Kids products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£6K£9K£11K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 rising

Sellers

29

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

24%

  • AUYAO38%
  • TSHAOUN12%
  • UNGLINGA10%
  • FAHAKO7%
  • Waflyer5%
  • BSBUY4%

Demand

Scientist Costume Kids search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar · busiest ÷ quietest = 58.7×

Search terms

Top Scientist Costume Kids search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • scientist costume kids44K/yr
  • mad scientist costume kids15K/yr
  • kids scientist costume11K/yr
  • scientist costume11K/yr
  • mad scientist costume7K/yr
  • science costume kids8K/yr

Reviews and returns

What reviews say buyers love and hate about Scientist Costume Kids

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall31%−0.45

Not the best

Poor quality

Not good quality

Size-Overall23%−0.22

Came alot smaller than i expected

I would definitely size up

Size up as runs small

Thickness13%−0.04

Very thin and not of good quality

Yes, the fabric is thin,

Advertised Vs Actual Product13%−0.14

Does not contain lab coat - misleading product description

Love

Value For Money27%+3.50

Good value costume

Good price

it was worth the buy

Size-Overall20%−0.22

it is a great fit

The lab coat fits her perfectly

fit in the body

Quality-Overall18%−0.45

Good quality

toy the quality is not bad not very thick fabric

Product itself was ok

Advertised Vs Actual Product15%−0.14

will do the job

it was exactly as described

Got what I asked for

Fun/Entertainment Experience5%+0.56

fun lasted all night

What I like most is that it combines fun with learning

Return

2.8% Return rate 75% Fixable by listing

Size-Overall70%███▅▇▇

Came alot smaller than i expected

I would definitely size up

Size up as runs small

Quality-Overall8%█▅▄▇▆▆

Not the best

Poor quality

Not good quality

Thin6%▂▂▂█▂▁
Material Quality5%▁▃█▅▄▇
Advertised Vs Actual Product3%▁▁█▁▁█

Does not contain lab coat - misleading product description

FAQ

Common Scientist Costume Kids questions

Answered from the same tracked data.