Running Vest

Shoppers searched for this 2.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +10.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £940K a year.

Searches, last 12 months

2.1M

Growth, 90 days vs prior 90

+10.4%

Conversion, latest week

2.6%

Market size, estimated

£940Ka year

Peak month

May1.9× the quietest month

Top search term

running vest1.4M searches a year

Listings sell for £16.77 on average, from £6.95 to £33.50. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,250 to 1,500 of them. At £16.77 that is £21K to £25K a year per listing.

Average price

£16.77inside the $15 to $100 sweet spot

Price range

£6.95–£33.50

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

60K–80K

Units per listing a year

1,250–1,500

Revenue per listing a year

£21K–£25K

Returns

1.8%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #17 within Sport Specific Clothing. It carries 588 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

8.6%

Average rank

#17in Sport Specific Clothing

Average rating

4.29 starsAmazon United Kingdom average 4.36 stars

Average reviews

588per listing

Listings tracked

30

9 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

2Amazon's first-year sales bar

Average brand age

31 months