Skip to content

Running Top

weak search conversion (0.6%) — Running Top doesn't clear our bar today.

Flapen Score

48
Skip it
Market size 10Growth 34Conversion 7Competition 98Returns 31Price range 65Avg price 50Brand share 85Review moat 37Quality gap 67
This niche Category average

Is Running Top profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Running Top is a £38K/yr Amazon United Kingdom market (566K searches/yr). The top 5 brands hold 50% of demand. Demand peaks in Jul–Aug. Verdict: Skip it — 48/100.

Running Top: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +6.9% over the last 90 days and 0.6% of searches end in a purchase.

£38K

revenue / yr

Units sold / yr4K
Search volume / yr+6.9%566K
Conversion rate0.6%
Avg price£12.01

Who owns the niche?

The top 5 brands hold 50% of demand, so 50% of the market is open.

50%

open market share

Brands · sellers62 · 137
Top-5 product click share9%
Open market50%
Avg brand age37 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 252 products

Sponsored placement95%
New entrants (1y)82· 1 succeeded
Avg rating4.3★
Avg reviews2,810

Top Running Top products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (9% combined) — an open shelf where new products get seen.

£0£381£761£1K£2K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

62 rising

Sellers

137

Top-5 brand share

50%

Top 20: 82%

Top-5 click share

9%

Top 20: 27%

Open market

49%

  • Under Armour16%
  • Dawnrole12%
  • baleaf7%
  • Gyabnw7%
  • Wayleb6%
  • TACVASEN4%

Running Top demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume566KCVR0.6%Products252Brands62Top 5 Brands50%OOS Rate1.3%Rating4.3★Reviews2,810Avg BSR#157
40K30KSpike '25Prime Day '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jul, Aug · busiest ÷ quietest = 1.9×

Top Running Top search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • running top55K/yr
  • gym tops62K/yr
  • workout tops for women28K/yr
  • gym vests for women uk39K/yr
  • womens running top31K/yr
  • under armour women45K/yr
  • sports top30K/yr
  • womens gym top32K/yr
  • gym tshirt women28K/yr
  • under armour womens t shirt24K/yr

What reviews say buyers love and hate about Running Top

What buyers mention most, as a share of all reviews.

What buyers love

72% of reviews
Size-Overall21%

not too tight

Quality-Overall11%

Amazing quality

Comfort-Overall9%

Easy to wear, recommended

Exercise/Sports Suitability7%

Excellent sports bra

Material Quality7%

A good quality material

What buyers complain about

49% of reviews
Size-Overall24%

The fit is loose

Quality-Overall7%

Poor quality

Material Quality4%

cheap material

Color2%

The one in the middle is a very ugly pink

Thin2%

Thin material

Running Top return rate & reasons

Why buyers send it back, as a share of all return requests.

4.5%

Return rate

77%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
60%
2Material Quality
9%
3Length
6%
4Quality-Overall
4%
5Color
4%

Common Running Top questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Running Top 48/100 on Amazon United Kingdom — Skip it. The niche generates £38K/yr across 252 tracked products. 1 of 82 products launched in the last 360 days are still selling. Search demand moved +6.9% over the last 90 days.
Search demand for Running Top on Amazon United Kingdom peaks in Jul–Aug, where the busiest month runs 1.9× the quietest.