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59

running sunglasses women

Worth a look

Shows low returns (1.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 34Growth 82Conversion 22Competition 67Returns 83Price range 52Avg price 77Brand share 63Review moat 49Quality gap 65

Returns

Great1.6%

return rate — above 5% kills the launch gate

Growth

Great+76.6%

90-day search growth — must beat 0% to launch

Avg price

Great£15.98

avg listing price — sweet spot $15–$100

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Price range

Good£7.25–£23.33

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay1,622.64

avg incumbent reviews — the moat a new listing must climb

Market size

Okay£160K

£160K/yr · 566K searches

Conversion

Bad1.8%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United Kingdom niche tracking, running sunglasses women is a £160K/yr Amazon United Kingdom market (566K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Apr–May–Jul. Verdict: Worth a look — 59/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

running sunglasses women market data

Units sold / yr
10K–13K
avg 250–500/product
Revenue / yr
£160K–£200K
units × avg price
Conversion rate
1.8%
Avg BSR
#67
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
5.7%
Avg brand age
39 months
Avg seller age
170 days

Competition & brand share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 falling

Sellers

21

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

45%

Top 20: 82%

Open market

26%

  • BEACOOL37%
  • Wieerda9%
  • BONDDI8%
  • ATTCL7%
  • Myiaur7%
  • Long Keeper6%

Demand & seasonality

Weekly Amazon search volume, last 65 weeks — +76.6% search growth over the last 90 days.
18K13KSpike '25Prime Day '25Spike '26Prime Day '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Apr, May, Jul · busiest ÷ quietest = 18.5×

Top running sunglasses women search terms

  • running sunglasses women99K/yr
  • running sunglasses men65K/yr
  • running glasses80K/yr
  • running sunglasses77K/yr
  • sports sunglasses45K/yr
  • running glasses women35K/yr
  • sport sunglasses20K/yr
  • womens running sunglasses14K/yr
  • hiking sunglasses16K/yr
  • sports sunglasses women14K/yr
All search terms

Top running sunglasses women products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£16K20%£32K30%£48K40%£64K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about running sunglasses women

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“seems reasonable quality”

Value For Money20%

“Good value for money”

Comfort-Overall11%

“Very Comfortable”

Size-Overall9%

“Fit perfectly”

Exercise/Sports Suitability6%

“I also use them out running”

Weight Light6%

“Lightweight and look great”

Shape/Style4%

“Nice shape feel comfortable”

Advertised Vs Actual Product4%

“they were as advertised”

Strength2%

“stable during fast movement”

Color2%

“Love the colour”

What buyers complain about

Size-Overall21%

“Ill-fitting”

Quality-Overall11%

“Feels cheap”

Value For Money10%

“Look more expensive than they cost”

Strength7%

“feel a bit flimsy”

Advertised Vs Actual Product5%

“Not what they say”

Color5%

“Colours change and seem much duller”

Comfort-Overall4%

“not comfortable”

Shape/Style1%

“weird shape”

Ease Of Use1%

“for me, they are no use and I cant use them”

Material Quality1%

“are made of cheap plastic so are not very comfortable”

Top return reasons

Size-Overall65%
Quality-Overall7%
Shape/Style6%
Color4%
Advertised Vs Actual Product4%
Comfort-Overall4%
Strength2%
Width1%
Defective Material/Parts1%
Functionality-Overall1%

Common questions

Is running sunglasses women profitable to sell on Amazon United Kingdom?
The niche generates £160K/yr across 33 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is +76.6%. Flapen's verdict: Worth a look (59/100).
How competitive is the running sunglasses women niche?
17 brands and 21 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 67% of demand.
What do buyers complain about in running sunglasses women?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Value For Money. The return rate is 1.6%.
When does demand for running sunglasses women peak?
Demand peaks in Apr–May–Jul; the busiest month runs 18.5× the quietest.
What does it cost to enter the running sunglasses women niche?
Listings span £7.25–£23.33; the average listing price is £15.98 (sweet spot $15–$100). The average incumbent carries 1,623 reviews — the moat a new listing must climb.