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Running Sunglasses Women

Maybe

Returns run at only 1.6% of orders. But buyers convert on only 1.8% of searches, so Running Sunglasses Women is a Maybe.

Flapen Score
59
59 / 100
Top 14% of 2,461 Fashion niches · +11 vs the category median of 48
Market size
£160K/yr566K searches / yr
90-day growth
+76.6%search demand this quarter
Competition
45%top-5 click share · 17 brands · 21 sellers

Flapen Score

Running Sunglasses Women against its category

The dotted line is the Fashion average. Past it, Running Sunglasses Women is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Running Sunglasses Women market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Running Sunglasses Women 566K times last year and spent an estimated £160K. The top 5 brands take 67% of clicks. Demand peaks in Apr–May–Jul. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

1.8% of searches ended in a purchase last week.

Shoppers searched for this 566K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +76.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £160K a year.

Searches, last 12 months
566K
Growth, 90 days vs prior 90
+76.6%
Conversion, latest week
1.8%
Market size, estimated
£160Ka year
Peak month
July18.5× the quietest month
Top search term
running sunglasses women99K searches a year

02 · Price

A sale here is worth £15.98.

Listings sell for £15.98 on average, from £7.25 to £23.33. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £15.98 that is £4K to £8K a year per listing.

Average price
£15.98inside the $15 to $100 sweet spot
Price range
£7.25–£23.33
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
£4K–£8K
Returns
1.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #67 within Accessories. It carries 1,623 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
5.7%
Average rank
#67in Accessories
Average rating
4.36 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,623per listing
Listings tracked
33

04 · Newcomers

Amazon counts 0 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Running Sunglasses Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

£0£16K£32K£48K£64K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 falling

Sellers

21

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

45%

Top 20: 82%

Open market

26%

  • BEACOOL37%
  • Wieerda9%
  • BONDDI8%
  • ATTCL7%
  • Myiaur7%
  • Long Keeper6%

Demand

Running Sunglasses Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '25Prime Day '25Spike '26Prime Day '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Apr, May, Jul · busiest ÷ quietest = 18.5×

Search terms

Top Running Sunglasses Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • running sunglasses women99K/yr
  • running sunglasses men65K/yr
  • running glasses80K/yr
  • running sunglasses77K/yr
  • sports sunglasses45K/yr
  • running glasses women35K/yr
  • sport sunglasses20K/yr
  • womens running sunglasses14K/yr
  • hiking sunglasses16K/yr
  • sports sunglasses women14K/yr

Reviews and returns

What reviews say buyers love and hate about Running Sunglasses Women

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall21%−0.31

Ill-fitting

Trouble is the lenses are small

Too small

Quality-Overall11%+0.86

Feels cheap

The appearance and quality isnt very good

Poor quality I guess you get what you paid

Value For Money10%+1.64

Look more expensive than they cost

Not worth the money

Waste of money

Strength7%−0.05

feel a bit flimsy

Flimsy

Advertised Vs Actual Product5%−0.05

Not what they say

Not as the pictures make out

Love

Quality-Overall20%+0.86

seems reasonable quality

Excellent quality glasses

Good quality

Value For Money20%+1.64

Good value for money

Great Value

Good for the price

Comfort-Overall11%+0.76

Very Comfortable

Fairly comfortable to wear

The glasses themselves are so comfy to wear

Size-Overall9%−0.31

Fit perfectly

tight comfortable fit

It fits my face perfectly

Exercise/Sports Suitability6%+0.48

I also use them out running

Perfect for Cycling

Great for running

Return

1.6% Return rate 83% Fixable by listing

Size-Overall65%▇█▇▇▇█

Ill-fitting

Trouble is the lenses are small

Too small

Quality-Overall7%█▁▄▇▅▅

Feels cheap

The appearance and quality isnt very good

Poor quality I guess you get what you paid

Shape/Style6%█▄▆▆█▆

weird shape

Color4%▁▄█▇▃▄

Colours change and seem much duller

I would have liked the lenses to be a little darker

Very Dark Sunglasses

Advertised Vs Actual Product4%▆▁▇▄██

Not what they say

Not as the pictures make out

FAQ

Common Running Sunglasses Women questions

Answered from the same tracked data.