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Running Socks

Maybe

An estimated 0.7% of orders come back. But the average product has 6,941 reviews to catch up to, so Running Socks is a Maybe.

Flapen Score
60
60 / 100
Top 12% of 2,461 Fashion niches · +12 vs the category median of 48
Market size
£555K/yr1.4M searches / yr
90-day growth
-2.1%search demand this quarter
Competition
22%top-5 click share · 37 brands · 67 sellers

Flapen Score

Running Socks against its category

The dotted line is the Fashion average. Past it, Running Socks is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Running Socks market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Running Socks 1.4M times last year and spent an estimated £555K. The top 5 brands take 58% of clicks. Demand peaks in Dec. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -2.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £555K a year.

Searches, last 12 months
1.4M
Growth, 90 days vs prior 90
-2.1%
Conversion, latest week
2.9%
Market size, estimated
£555Ka year
Peak month
December2.2× the quietest month
Top search term
running socks544K searches a year

02 · Price

A sale here is worth £14.10.

Listings sell for £14.10 on average, from £6.80 to £30.77. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At £14.10 that is £4K to £7K a year per listing.

Average price
£14.10under the $15 to $100 sweet spot
Price range
£6.80–£30.77
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
30K–40K
Units per listing a year
250–500
Revenue per listing a year
£4K–£7K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #35 within Activewear. It carries 6,941 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
98%
Out of stock, average day
2.6%
Average rank
#35in Activewear
Average rating
4.47 starsAmazon United Kingdom average 4.36 stars
Average reviews
6,941per listing
Listings tracked
94

04 · Newcomers

6 of last year's 16 launches cleared the first-year sales bar.

16 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
16
Successful launches
6Amazon's first-year sales bar
Average brand age
48 months

Products

Top Running Socks products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 22% of clicks, no more. An open shelf where new products get seen.

£0£11K£22K£33K£44K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

37 rising

Sellers

67

Est. top-5 brand share

58%

Top 20: 91%

Est. top-5 click share

22%

Top 20: 54%

Open market

38%

  • DANISH ENDURANCE28%
  • Puresport11%
  • Lounwee9%
  • More Mile7%
  • Stoeury4%
  • Cirorld4%

Demand

Running Socks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.2×

Search terms

Top Running Socks search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • running socks544K/yr
  • danish endurance socks158K/yr
  • running socks men116K/yr
  • running socks women118K/yr
  • mens running socks73K/yr
  • danish endurance81K/yr
  • womens running socks49K/yr
  • blister socks29K/yr
  • anti blister socks women28K/yr
  • more miles running socks women24K/yr

Reviews and returns

What reviews say buyers love and hate about Running Socks

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Comfort-Overall”
13%of negative reviews mention “Quality-Overall”
0.7%of orders come back
“Low Quality”
A buyer, on “Quality-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Running Socks questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data