Running Hat

Shoppers searched for this 443K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +59.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £92K a year.

Searches, last 12 months

443K

Growth, 90 days vs prior 90

+59.6%

Conversion, latest week

1.6%

Market size, estimated

£92Ka year

Peak month

March3.8× the quietest month

Top search term

running cap107K searches a year

Listings sell for £13.08 on average, from £5.72 to £24.32. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £13.08 that is £1K to £3K a year per listing.

Average price

£13.08under the $15 to $100 sweet spot

Price range

£5.72–£24.32

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

2.3%of orders · Amazon United Kingdom median 0.6%

85% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #261 within Accessories. It carries 2,045 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

95%

Out of stock, average day

4.8%

Average rank

#261in Accessories

Average rating

4.40 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,045per listing

Listings tracked

66

11 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

11

Successful launches

1Amazon's first-year sales bar

Average brand age

49 months