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Running Gloves Womens

Fail

Demand is soft, at -77.9% this quarter, so Running Gloves Womens is a Fail.

Flapen Score
46
46 / 100
Ranks 1,383 of 2,461 Fashion niches · −2 vs the category median of 48
Market size
£28K/yr118K searches / yr
90-day growth
-77.9%search demand this quarter
Competition
27%top-5 click share · 42 brands · 89 sellers

Flapen Score

Running Gloves Womens against its category

The dotted line is the Fashion average. Past it, Running Gloves Womens is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Running Gloves Womens market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Running Gloves Womens 118K times last year and spent an estimated £28K. The top 5 brands take 48% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

2.7% of searches ended in a purchase last week.

Shoppers searched for this 118K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -77.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £28K a year.

Searches, last 12 months
118K
Growth, 90 days vs prior 90
-77.9%
Conversion, latest week
2.7%
Market size, estimated
£28Ka year
Top search term
running gloves womens47K searches a year

02 · Price

A sale here is worth £8.65.

Listings sell for £8.65 on average, from £4.16 to £23.04. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £8.65 that is £865 to £2K a year per listing.

Average price
£8.65under the $15 to $100 sweet spot
Price range
£4.16–£23.04
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£865–£2K
Returns
2.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

81% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #32 within Sport Specific Clothing. It carries 2,670 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
97%
Out of stock, average day
2.6%
Average rank
#32in Sport Specific Clothing
Average rating
4.34 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,670per listing
Listings tracked
78

04 · Newcomers

Amazon counts 1 of last year's 9 launches as successful.

9 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
1Amazon's first-year sales bar
Average brand age
43 months

Products

Top Running Gloves Womens products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

£0£835£2K£3K£3K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

42 rising

Sellers

89

Top-5 brand share

48%

Top 20: 86%

Top-5 click share

27%

Top 20: 58%

Open market

47%

  • SAWANS12%
  • TOLEMI12%
  • Unigear12%
  • WESTWOOD FOX7%
  • ATERCEL4%
  • NIKE4%

Demand

Running Gloves Womens search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '26DecJanFebMarAprMayJunJul

Peak months: Jan, Dec · busiest ÷ quietest = 44.1× · 8 of 12 months tracked

Search terms

Top Running Gloves Womens search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • running gloves womens47K/yr
  • sport gloves9K/yr
  • sports gloves women6K/yr
  • lightweight running gloves6K/yr
  • womens running gloves18K/yr
  • tennis gloves7K/yr
  • kipsta gloves4K/yr
  • running gloves women9K/yr
  • mens sports gloves4K/yr
  • running gloves men5K/yr

Reviews and returns

What reviews say buyers love and hate about Running Gloves Womens

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Warmth13%−0.13

They fail to keep fingers warm

NOT warm

Didnt keep my hands warm

Size-Overall13%+0.89

Not large

Too big

They are very short

Quality-Overall9%+0.11

I got a pair that didn't go through quality control

Low quality product

Cheap rubbish

Durability6%−0.06

Not durable

they are coming apart

Fell apart on first use

Water Resistance5%−0.07

Note water resistant not water proof

NOT WATERPROOF

The are not water resistant

Love

Size-Overall15%+0.89

Fits like a glove

Fit perfectly

Fit snugly

Quality-Overall13%+0.11

Decent quality

The overall build quality feels solid

Great product & very reasonable

Grip11%+0.79

Good grip

Comfortable and Secure Grip

helps with grip

Comfort-Overall10%+0.83

More comfortable

Comfortable and Secure Grip

Comfortable to wear

Warmth8%−0.13

Keep your hands warm

Lovely and warm

keep warmth in

Return

2.1% Return rate 82% Fixable by listing

Size-Overall77%▇▇███▇

Not large

Too big

They are very short

Quality-Overall4%▆▄▅▅█▆

I got a pair that didn't go through quality control

Low quality product

Cheap rubbish

Comfort-Overall3%▇▆▆▄▅█
Warmth2%█▅▂▁▁▂

They fail to keep fingers warm

NOT warm

Didnt keep my hands warm

Grip2%▃▄▇█▅█

This means they don't offer much grip flexibility. I find them too stiff

Dont really grip well

Do struggle to get a grip due to the stitching

FAQ

Common Running Gloves Womens questions

Answered from the same tracked data.