Rugby Shirts for Men
weak search conversion (0.2%) — Rugby Shirts for Men doesn't clear our bar today.
Flapen Score
Is Rugby Shirts for Men profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Rugby Shirts for Men is a £19K/yr Amazon United Kingdom market (369K searches/yr). The top 5 brands hold 57% of demand. Verdict: Skip it — 49/100.
Rugby Shirts for Men: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -30.6% over the last 90 days and 0.2% of searches end in a purchase.
£19K
revenue / yr
Who owns the niche?
The top 5 brands hold 57% of demand, so 43% of the market is open.
43%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 107 products
Top Rugby Shirts for Men products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Guinness Black/White Performance Short Sleeve Rugby Shirt (Medium)
- Price
- £32.21
- Rating
- 4.4/5
- Reviews
- 192
- Age
- 8y ago

Traditional Craft Guinness Mens Ireland Rugby Shirt Long Sleeve Black Harp Band Black XL
- Price
- £52.69
- Rating
- 4.5/5
- Reviews
- 25
- Age
- 2y ago

British & Irish Lions Canterbury Adult Unisex Official Canterbury Short Sleeve Classic Rugby Jersey | Relaxed Fit | Soft Feel Red Dahlia L
- Price
- £39.25
- Rating
- 4.6/5
- Reviews
- 172
- Age
- 1y ago

Uneeek Clothing Scotland Long Sleeve Rugby Shirts. 6 Nations Rugby (L (42-44)) Navy Blue
- Price
- £22.44
- Rating
- 4.6/5
- Reviews
- 293
- Age
- 7y ago

British & Irish Lions Canterbury Adult Unisex Official Canterbury Replica Rugby Jersey | Player Fit | Moisture Wicking Red Dahlia 4XL
- Price
- £32.35
- Rating
- 4.7/5
- Reviews
- 286
- Age
- 1y ago
Trending
90-day click momentum
Castore England Rugby Mens Off Pitch Polo Black 4XL
- Price
- £42.93
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Castore England Rugby Mens Home Pro Shirt Retail White L
- Price
- £95.86
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Gaffer Mens Rugby Shirt Long Sleeve Polo Top Plain Single Stripe Multi Stripe Classic Casual Sports Workwear Black - Plain 3XL
- Price
- £11.65
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 2mo ago

British & Irish Lions Canterbury Adult Unisex Official Canterbury Replica Rugby Jersey | Player Fit | Moisture Wicking Red Dahlia 4XL
- Price
- £32.35
- Rating
- 4.7/5
- Reviews
- 286
- Age
- 1y ago

Mens Long Sleeve Polo Shirts Print athlétique T-Shirts Casual Vintage Classic Golf Shirt (UK Alpha 5XL Regular Regular #19)
- Price
- £11.66
- Rating
- 2.7/5
- Reviews
- 3
- Age
- 1y ago
Newest
by launch date
Castore England Rugby Mens Home Pro Shirt Retail White L
- Price
- £95.86
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Castore England Rugby Mens Off Pitch Polo Black 4XL
- Price
- £42.93
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Gaffer Mens Rugby Shirt Long Sleeve Polo Top Plain Single Stripe Multi Stripe Classic Casual Sports Workwear Black - Plain 3XL
- Price
- £11.65
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 2mo ago

BRIAN OAK LONDON Mens Grey and Navy Striped Rugby Polo Shirt Long Sleeve Yarn Dyed Cotton Blend Regular Fit Casual Athletic Top (UK Alpha M Regular Regular Grey/Navy)
- Price
- £35.90
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 9mo ago

BRIAN OAK LONDON Mens Black Striped Rugby Polo Shirt Relaxed Fit Long Sleeve Top Premium Cotton Blend Athletic Casual Shirt (UK Alpha L Regular Regular Black)
- Price
- £35.73
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 10mo ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen.
Brands
35 rising
Sellers
93
Top-5 brand share
57%
Top 20: 93%
Top-5 click share
18%
Top 20: 48%
Open market
38%
- Canterbury19%
- Uneek clothing11%
- Guinness10%
- BRIAN OAK LONDON9%
- Castore9%
- Traditional Craft4%
Rugby Shirts for Men demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Rugby Shirts for Men search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- rugby shirts for men93K/yr
- rugby shirt36K/yr
- mens rugby shirts30K/yr
- rugby shirts21K/yr
- mens rugby shirts long sleeve20K/yr
- rugby top13K/yr
- british and irish lions10K/yr
- rugby tops for men11K/yr
- rugby jersey8K/yr
- british lions16K/yr
What reviews say buyers love and hate about Rugby Shirts for Men
What buyers mention most, as a share of all reviews.
What buyers love
97% of reviews“Fits well”
“well made”
“Comfortable”
“really good value for money”
“good thick material”
What buyers complain about
85% of reviews“the sizes are not right”
“very thin, so would not buy again”
“Too small and the quality of the material isn't what official England Rugby shirts used to be”
“Appears used”
Rugby Shirts for Men return rate & reasons
Why buyers send it back, as a share of all return requests.
3.0%
Return rate
79%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Rugby Shirts for Men questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









