Rugby Gifts

Shoppers searched for this 391K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -18.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £187K a year.

Searches, last 12 months

391K

Growth, 90 days vs prior 90

-18.4%

Conversion, latest week

3.7%

Market size, estimated

£187Ka year

Peak month

December16.8× the quietest month

Top search term

rugby gifts197K searches a year

Listings sell for £13.01 on average, from £5.12 to £31.59. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £13.01 that is £3K to £7K a year per listing.

Average price

£13.01under the $15 to $100 sweet spot

Price range

£5.12–£31.59

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

£3K–£7K

Returns

0.8%of orders · Amazon United Kingdom median 0.6%

75% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #384 within Boys. It carries 1,349 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

88%

Out of stock, average day

1.2%

Average rank

#384in Boys

Average rating

4.43 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,349per listing

Listings tracked

16

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

40 months