Is rolling tray bundle profitable to sell on Amazon United Kingdom?

The niche generates £26K/yr across 25 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -15.5%. Flapen's verdict: Skip it (44/100).

How competitive is the rolling tray bundle niche?

12 brands and 15 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 75% of demand.

What do buyers complain about in rolling tray bundle?

Top complaints mined from reviews: Locking Mechanism, Smell, Size-Overall. The return rate is 0.3%.

When does demand for rolling tray bundle peak?

Demand peaks in Nov–Dec; the busiest month runs 4.2× the quietest.

What does it cost to enter the rolling tray bundle niche?

Listings span £3.97–£140.94; the average listing price is £21.64 (sweet spot $15–$100). The average incumbent carries 289 reviews — the moat a new listing must climb.

rolling tray bundle

Skip it

A small market ($26K/yr) — this niche doesn't clear our bar today.

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Avg price

Great£21.64

avg listing price — sweet spot $15–$100

Review moat

Great289.16

avg incumbent reviews — the moat a new listing must climb

Price range

Good£3.97–£140.94

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay75%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-15.5%

90-day search growth — must beat 0% to launch

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

Market size

Bad£26K

£26K/yr · 147K searches

Signals Low Review Barrier

According to Flapen's Amazon United Kingdom niche tracking, rolling tray bundle is a £26K/yr Amazon United Kingdom market (147K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 44/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

rolling tray bundle market data

Units sold / yr: 2K–3K; avg 0–100/product
Revenue / yr: £43K–£54K; units × avg price
Conversion rate: 0.8%
Avg BSR: #254
Page quality: 0%
Prime: 100%
Sponsored: 4%
Out of stock: 17.6%
Avg brand age: 39 months
Avg seller age: 184 days

Competition & brand share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

49%

Top 20: 95%

Open market

20%

Wise Skies37%
UkGlass17%
COAST ANGELS8%
BIGSMOKESUPPLIES7%
SX46%
Moonlight Haze5%

Demand & seasonality

Weekly Amazon search volume, last 81 weeks — -15.5% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 4.2×

Open Trend

Top rolling tray bundle search terms

rolling tray set41K/yr -16.2%0.7% conv.
rolling kit16K/yr -6.2%0.7% conv.
rolling tray bundle23K/yr -28.9%0.7% conv.
rolling set10K/yr -12.4%1.0% conv.
smoking kit9K/yr +4.7%0.6% conv.
weed tray gift set8K/yr -21.6%0.8% conv.
weed set9K/yr -2.4%0.8% conv.
smoking set7K/yr -8.3%0.4% conv.
weed rolling kit8K/yr -27.3%0.5% conv.
weed gift set7K/yr -22.4%0.5% conv.

All search terms

Top rolling tray bundle products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Wise Skies Pink High Maintenance Rolling Tray Set Choose Your Crusher Rolling Papers Tips Cone Holder Pre-Rolled V-Holder (55mm Set)

Wise Skies£11.164.8★54 rev

Wise Skies Dont Panic Its Organic Rolling Tray Gift Set Pre Rolled Cones

Wise Skies£10.534.4★33 rev

COAST ANGELS Smell Proof Bag with Accessories Complete Rolling Box with Grinder 3 Jars Rolling Tray and Tube Smell Proof Container and Box with Lock for Home Travel and Gifting

COAST ANGELS£23.224.5★288 rev

Rolling Tray Bundle Smoking Kit - Extra Large Metal Rolling Tray Three Aluminium Tubes Four Piece Metal Grinder and More - Smokers Accessories (Blue Rolling Tray Kit)

UkGlass£16.164.2★20 rev

Large Rolling Supreme Wooden Box Gift Set Papers SX4 Filter Tips Natural RSL_5SX4_SET

SX4£21.394.0★77 rev

Newest

by launch date

The Ultimate Mix Tray Set 20x30cm Rolling Tray Grinder Glass Tip Storage & Variety Rolling Accessories | BIG SMOKE Rolling Accessories Kit

Generic£24.081 rev

5mo ago

Stash Bros Travel Rolling Tray Rolling Tray Bundle with built in V-Cradle Rolling Trays Rolling Tray Set

Stash Bros£3.974 rev

8mo ago

LIGHTGO 2 Pieces Set Checked Luggage Set with 360 Spinner Wheels - Travel Trunk Style Rolling Suitcase for Men Women Large Suitcase for Family Trips (Black 20inch Standard+28inch Expandable)

LIGHTGO£140.944 rev

11mo ago

Rolling Tray Set with Accessories Metal Tray + AshTray Complete Smoking Kit with Tools Storage & Filters Durable Easy-Clean Fire Dragon Design

UkGlass£4.9015 rev

1y ago

Rolling Tray Kit with Grinder & Accessories Large Metal Rolling Tray Set Smell Proof Keychain Containers Protective Tubes Stash Bags & Screens Complete Portable Smoking Accessories Organizer

UkGlass£8.395 rev

2y ago

What buyers say about rolling tray bundle

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall29%

“Excellent quality with some nice accessories”

Value For Money11%

“A great product at a reasonable price”

Smell10%

“theres little to no smell leaking out”

Gifting Purpose10%

“Perfect Christmas present”

Advertised Vs Actual Product9%

“just as advertised”

Size-Overall5%

“still big enough for everything I need”

Storage Capacity3%

“Alot of storage space and accessories”

Design-Overall3%

“Sleek and tidy”

Ease Of Use2%

“Really easy to use”

Magnetic Strength/Adsorption2%

“Love the magnetic lid”

What buyers complain about

Locking Mechanism12%

“Just dont use the lock”

Smell9%

“ultimately it's not smell proof”

Size-Overall7%

“The legs are very long”

Quality-Overall6%

“Doob tubes are not good quality so would recommend changing them out for better quality ones”

Storage Capacity5%

“2 airtight storage tubes not included”

Shape/Style5%

“Styles vary”

Durability5%

“had to break to get in now it not useable”

Ease Of Use3%

“hard to work with though”

Heating2%

“It does get abit hot when its been on for awhile”

Advertised Vs Actual Product2%

“there was also a small lolly included which was not advertised”

Top return reasons

Size-Overall50%

Locking Mechanism16%

Defective Material/Parts7%

Functionality-Overall5%

Compatibility-Overall3%

Storage Capacity3%

Velcro Quality3%

Material Quality3%

Zipper Quality3%

Stitch/Finish/Polish3%

Common questions

Is rolling tray bundle profitable to sell on Amazon United Kingdom?: The niche generates £26K/yr across 25 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -15.5%. Flapen's verdict: Skip it (44/100).
How competitive is the rolling tray bundle niche?: 12 brands and 15 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 75% of demand.
What do buyers complain about in rolling tray bundle?: Top complaints mined from reviews: Locking Mechanism, Smell, Size-Overall. The return rate is 0.3%.
When does demand for rolling tray bundle peak?: Demand peaks in Nov–Dec; the busiest month runs 4.2× the quietest.
What does it cost to enter the rolling tray bundle niche?: Listings span £3.97–£140.94; the average listing price is £21.64 (sweet spot $15–$100). The average incumbent carries 289 reviews — the moat a new listing must climb.