Rolex

Shoppers searched for this 168K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -0.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £7K a year.

Searches, last 12 months

168K

Growth, 90 days vs prior 90

-0.6%

Conversion, latest week

0.1%

Market size, estimated

£7Ka year

Peak month

December1.6× the quietest month

Top search term

rolex114K searches a year

Listings sell for £39.87 on average, from £15.23 to £76.58. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £39.87 that is £0 to £4K a year per listing.

Average price

£39.87inside the $15 to $100 sweet spot

Price range

£15.23–£76.58

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

250–500

Units per listing a year

0–100

Revenue per listing a year

£0–£4K

Returns

3.9%of orders · Amazon United Kingdom median 0.6%

71% of listings pay for placement with sponsored ads. 43% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #643 within Watches. It carries 286 reviews at 3.83 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

43%

Out of stock, average day

0.0%

Average rank

#643in Watches

Average rating

3.83 starsAmazon United Kingdom average 4.36 stars

Average reviews

286per listing

Listings tracked

7

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

52 months