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Rock Climbing Gifts

Fail

The top 5 products take 100% of clicks, so Rock Climbing Gifts is a Fail.

Flapen Score
30
30 / 100
Ranks 2,344 of 2,461 Fashion niches · −18 vs the category median of 48
Market size
£46K/yr226K searches / yr
90-day growth
-17.4%search demand this quarter
Competition
100%top-5 click share · 4 brands · 11 sellers

Flapen Score

Rock Climbing Gifts against its category

The dotted line is the Fashion average. Past it, Rock Climbing Gifts is stronger. Inside it, weaker.

30Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rock Climbing Gifts market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Rock Climbing Gifts 226K times last year and spent an estimated £46K. All 4 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 30 out of 100, a Fail.

01 · Demand

1.6% of searches ended in a purchase last week.

Shoppers searched for this 226K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -17.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £46K a year.

Searches, last 12 months
226K
Growth, 90 days vs prior 90
-17.4%
Conversion, latest week
1.6%
Market size, estimated
£46Ka year
Peak month
December6.4× the quietest month
Top search term
climbing75K searches a year

02 · Price

A sale here is worth £12.61.

Listings sell for £12.61 on average, from £9.36 to £17.95. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £12.61 that is £1K to £3K a year per listing.

Average price
£12.61under the $15 to $100 sweet spot
Price range
£9.36–£17.95
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #181 within Activewear. It carries 3,711 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#181in Activewear
Average rating
4.25 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,711per listing
Listings tracked
4

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Rock Climbing Gifts products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

£0£9K£18K£27K£37K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

11

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • FitBeast79%
  • Mammut10%
  • MYSOMY6%
  • runpeak5%

Demand

Rock Climbing Gifts search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 6.4×

Search terms

Top Rock Climbing Gifts search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • climbing75K/yr
  • bouldering26K/yr
  • rock climbing22K/yr
  • climbing gifts29K/yr
  • climbing gear9K/yr
  • rock climbing gifts21K/yr
  • climbing accessories11K/yr
  • bouldering gifts18K/yr
  • climbing gifts for men7K/yr
  • climbers gift7K/yr

Reviews and returns

What reviews say buyers love and hate about Rock Climbing Gifts

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Handle Quality33%−0.24

Cheap plastic handle

Durability33%−0.15

Broke after 3 months

Product broke after 3 months

Strength17%−0.11

son found other items flimsy

Love

Quality-Overall36%+0.52

Great variety

no complaints

All of the equipment is high quality and works well

Grip29%+1.69

Feels great, love the bag love the individual finger one

The hand grip strengthener is useful

Variable gripper gives lots of choice

Value For Money21%+2.70

Super value for money

Good value

Very good value

Durability7%−0.15

Very durable

Return

0.5% Return rate 9% Fixable by listing

Quality-Overall35%▆▄▁▃▁█
Grip12%▁▁█▂▁▁
Size-Overall9%▁█▁▄▁▁
Noise Level6%▁█▁▁▁▁
Compatibility-Overall6%█▁▁▁▁▁

FAQ

Common Rock Climbing Gifts questions

Answered from the same tracked data.