Retractable Keyring

Shoppers searched for this 760K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved -4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £290K a year.

Searches, last 12 months

760K

Growth, 90 days vs prior 90

-4.0%

Conversion, latest week

6.5%

Market size, estimated

£290Ka year

Peak month

September1.9× the quietest month

Top search term

retractable keychain194K searches a year

Listings sell for £5.88 on average, from £3.06 to £12.44. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,000 to 1,250 of them. At £5.88 that is £6K to £7K a year per listing.

Average price

£5.88under the $15 to $100 sweet spot

Price range

£3.06–£12.44

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

50K–60K

Units per listing a year

1,000–1,250

Revenue per listing a year

£6K–£7K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #98 within Luggage & Travel Gear. It carries 2,506 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

0.2%

Average rank

#98in Luggage & Travel Gear

Average rating

4.40 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,506per listing

Listings tracked

39

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

25 months