Red Scarf

Shoppers searched for this 121K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -40.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £51K a year.

Searches, last 12 months

121K

Growth, 90 days vs prior 90

-40.2%

Conversion, latest week

6.3%

Market size, estimated

£51Ka year

Peak month

December6.6× the quietest month

Top search term

red scarf67K searches a year

Listings sell for £6.64 on average, from £3.04 to £17.13. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £6.64 that is £664 to £2K a year per listing.

Average price

£6.64under the $15 to $100 sweet spot

Price range

£3.04–£17.13

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

£664–£2K

Returns

2.4%of orders · Amazon United Kingdom median 0.6%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.3% of listings are out of stock. The average listing ranks #186 within Accessories. It carries 1,390 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

9.3%

Average rank

#186in Accessories

Average rating

4.40 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,390per listing

Listings tracked

29

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

46 months