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Red Gloves

Fail

Prices span $3.22–$9.12, mostly outside the sweet spot, so Red Gloves is a Fail.

Flapen Score
40
40 / 100
Ranks 1,933 of 2,461 Fashion niches · −8 vs the category median of 48
Market size
£17K/yr56K searches / yr
90-day growth
-38.6%search demand this quarter
Competition
59%top-5 click share · 18 brands · 31 sellers

Flapen Score

Red Gloves against its category

The dotted line is the Fashion average. Past it, Red Gloves is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Red Gloves market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Red Gloves 56K times last year and spent an estimated £17K. The top 5 brands take 67% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

6.4% of searches ended in a purchase last week.

Shoppers searched for this 56K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.4% of those searches ended in a purchase. Searches in the last 90 days moved -38.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £17K a year.

Searches, last 12 months
56K
Growth, 90 days vs prior 90
-38.6%
Conversion, latest week
6.4%
Market size, estimated
£17Ka year
Peak month
October10.3× the quietest month
Top search term
red gloves37K searches a year

02 · Price

A sale here is worth £4.62.

Listings sell for £4.62 on average, from £3.22 to £9.12. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £4.62 that is £462 to £1K a year per listing.

Average price
£4.62under the $15 to $100 sweet spot
Price range
£3.22–£9.12
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£462–£1K
Returns
2.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #124 within Accessories. It carries 628 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
100%
Out of stock, average day
6.8%
Average rank
#124in Accessories
Average rating
4.24 starsAmazon United Kingdom average 4.36 stars
Average reviews
628per listing
Listings tracked
23

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Red Gloves products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

£0£671£1K£2K£3K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

18 falling

Sellers

31

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

59%

Top 20: 98%

Open market

28%

  • Yolev26%
  • BABEYOND15%
  • EORUBE10%
  • Luoqun889%
  • Zngou6%
  • Lansonee6%

Demand

Red Gloves search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 10.3×

Search terms

Top Red Gloves search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • red gloves37K/yr
  • red gloves long4K/yr
  • red long gloves5K/yr
  • red gloves women6K/yr
  • long red gloves4K/yr

Reviews and returns

What reviews say buyers love and hate about Red Gloves

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Thickness50%−0.32

but not as thick as I tought they would be

Size-Overall17%+0.20

they come up a little small

Love

Quality-Overall31%+2.85

Price and quality very good

Good product

Quality seems good as does durability so far

Size-Overall17%+0.20

They fit well

the fit is snug

Really nice quality good fit

Value For Money15%−0.05

Nice gloves good price would recommend them

Good for the money

decent for the price

Color14%+1.26

Same colour

Comfort-Overall7%+0.59

he tells me they are comfortable

Return

2.4% Return rate 87% Fixable by listing

Size-Overall39%▆▅██▆▁

they come up a little small

Color33%█▆▃▅▄▇
Advertised Vs Actual Product14%▁▁▁▁▁█
Quality-Overall5%▁▁▁▁█▁
Material Quality3%▁▁▁▁▁█

FAQ

Common Red Gloves questions

Answered from the same tracked data.