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Red Bow Tie

Fail

Prices span $2.88–$8.64, mostly outside the sweet spot, so Red Bow Tie is a Fail.

Flapen Score
33
33 / 100
Ranks 2,262 of 2,461 Fashion niches · −15 vs the category median of 48
Market size
£29K/yr63K searches / yr
90-day growth
-7.2%search demand this quarter
Competition
91%top-5 click share · 7 brands · 11 sellers

Flapen Score

Red Bow Tie against its category

The dotted line is the Fashion average. Past it, Red Bow Tie is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Red Bow Tie market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Red Bow Tie 63K times last year and spent an estimated £29K. The top 5 brands take 94% of clicks. Demand peaks in Oct–Nov. Flapen scores it 33 out of 100, a Fail.

01 · Demand

9.5% of searches ended in a purchase last week.

Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.5% of those searches ended in a purchase. Searches in the last 90 days moved -7.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £29K a year.

Searches, last 12 months
63K
Growth, 90 days vs prior 90
-7.2%
Conversion, latest week
9.5%
Market size, estimated
£29Ka year
Peak month
October8.4× the quietest month
Top search term
red bow tie47K searches a year

02 · Price

A sale here is worth £4.80.

Listings sell for £4.80 on average, from £2.88 to £8.64. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 750 to 1,000 of them. At £4.80 that is £4K to £5K a year per listing.

Average price
£4.80under the $15 to $100 sweet spot
Price range
£2.88–£8.64
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
750–1,000
Revenue per listing a year
£4K–£5K
Returns
1.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #122 within Accessories. It carries 1,610 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#122in Accessories
Average rating
4.43 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,610per listing
Listings tracked
8

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
62 months

Products

Top Red Bow Tie products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 91% of clicks. A locked shelf that new listings rarely crack.

£0£3K£6K£9K£11K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

11

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

91%

Top 20: 100%

Open market

2%

  • URAQT35%
  • HISDERN24%
  • Qiuyan20%
  • Alizeal7%
  • UtopyaUK7%
  • Barry.Wang4%
  • Open — no brand owns it (1 brand, 2%)

Demand

Red Bow Tie search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 8.4×

Search terms

Top Red Bow Tie search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • red bow tie47K/yr
  • red bowtie7K/yr
  • red bow ties for men5K/yr
  • red dickie bow tie3K/yr

Reviews and returns

What reviews say buyers love and hate about Red Bow Tie

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Color50%−0.42

this is very definitely orange, not red and could not be used for purpose bought

Love

Quality-Overall50%

Good quality

Be aware: look and quality were ok

It is really great quality

Color20%−0.42

Great quality good colour

Advertised Vs Actual Product20%+4.90

Exactly what I was looking for

Return

1.4% Return rate 81% Fixable by listing

Color62%█▆▅▃▅▅

this is very definitely orange, not red and could not be used for purpose bought

Shape/Style12%▁▁▄█▁▁
Quality-Overall12%▁▁▄▅▁█
Size-Overall8%▁█▁▁▁▁
Thin4%▁▁▁▁█▁

FAQ

Common Red Bow Tie questions

Answered from the same tracked data.