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Raccoon

Maybe

An estimated 0.6% of orders come back. But shoppers spend an estimated $44K a year here, so Raccoon is a Maybe.

Flapen Score
51
51 / 100
Top 37% of 2,461 Fashion niches · +3 vs the category median of 48
Market size
£44K/yr101K searches / yr
90-day growth
-21.0%search demand this quarter
Competition
38%top-5 click share · 36 brands · 81 sellers

Flapen Score

Raccoon against its category

The dotted line is the Fashion average. Past it, Raccoon is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Raccoon market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Raccoon 101K times last year and spent an estimated £44K. The top 5 brands take 53% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 3.6% of those searches ended in a purchase.

Shoppers searched for this 101K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -21.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £44K a year.

Searches, last 12 months
101K
Growth, 90 days vs prior 90
-21.0%
Conversion, latest week
3.6%
Market size, estimated
£44Ka year
Top search term
raccoon29K searches a year

02 · Price

A sale here is worth £12.07.

Listings sell for £12.07 on average, from £3.40 to £31.89. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £12.07 that is £0 to £1K a year per listing.

Average price
£12.07under the $15 to $100 sweet spot
Price range
£3.40–£31.89
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #2,469 within Socks & Hosiery. It carries 804 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
93%
Out of stock, average day
6.3%
Average rank
#2,469in Socks & Hosiery
Average rating
4.47 starsAmazon United Kingdom average 4.36 stars
Average reviews
804per listing
Listings tracked
46

04 · Newcomers

0 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Raccoon products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 38% of clicks, no more. An open shelf where new products get seen.

£0£1K£3K£4K£5K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

36 falling

Sellers

81

Est. top-5 brand share

53%

Top 20: 87%

Est. top-5 click share

38%

Top 20: 76%

Open market

43%

  • WILD REPUBLIC22%
  • Hestya11%
  • OLAOLA8%
  • Splendest7%
  • AATOP5%
  • AURORA4%

Demand

Raccoon search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '26DecJanFebMarAprMayJunJul

Peak months: Dec · busiest ÷ quietest = 4.5× · 8 of 12 months tracked

Search terms

Top Raccoon search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • raccoon29K/yr
  • racoon17K/yr
  • raccoon plush15K/yr
  • racoon plush12K/yr
  • raccoon gifts15K/yr
  • racoon gifts13K/yr

Reviews and returns

What reviews say buyers love and hate about Raccoon

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Value For Money”
50%of negative reviews mention “Durability”
0.6%of orders come back
“But his ears and tail came off”
A buyer, on “Durability”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Raccoon questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data