purple tie
Skip itPrices mostly outside the sweet spot ($3.09–$8.96) — this niche doesn't clear our bar today.
Conversion
Great10.7%search→purchase rate — share of searches ending in a sale
Returns
Okay3.1%return rate — above 5% kills the launch gate
Growth
Okay+18.3%90-day search growth — must beat 0% to launch
Review moat
Okay2,688.14avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Brand share
Bad91%top-5 brand share — brand-locked demand
Market size
Bad£68K£68K/yr · 114K searches
Avg price
Bad£5.57avg listing price — sweet spot $15–$100
Price range
Bad£3.09–£8.96cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, purple tie is a £68K/yr Amazon United Kingdom market (114K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 37/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
purple tie market data
- Units sold / yr
- 13K–15K
- avg 750–1,000/product
- Revenue / yr
- £70K–£84K
- units × avg price
- Conversion rate
- 10.7%
- Avg BSR
- #34
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 93%
- Out of stock
- 5.6%
- Avg brand age
- 69 months
- Avg seller age
- 210 days
Competition & brand share
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.Brands
7 falling
Sellers
10
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
4%
- HISDERN36%
- JEMYGINS21%
- URAQT21%
- Barry.Wang7%
- Enlision5%
- RBOCOTT5%
- Open — no brand owns it (1 brand, 4%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +18.3% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 4.5×
Top purple tie search terms
- purple tie77K/yr
- purple ties for men23K/yr
- purple ties6K/yr
- mens purple tie5K/yr
- dark purple tie4K/yr
Top purple tie products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
JEMYGINS 3.15 Purple Tie Wedding Business Silk Necktie for Men (8cm)
JEMYGINS£5.804.6★6,542 rev
HISDERN Violet Tie Silk Skinny Tie Slim ties For Men Solid NeckTie Classic Formal Tie For Business Wedding(6cm)
HISDERN£4.804.6★4,529 rev
HISDERN Tie for Men 6cm Skinny Ties Purple Slim Silk Necktie Classic Wedding Party Business Work
HISDERN£4.964.5★1,128 rev
URAQT Mens Ties - Classic Solid Color Skinny Necktie Formal Business Wedding Party Work Tie 6cm
URAQT£3.784.4★2,453 rev
HISDERN lilac Tie for Men Silk Skinny light PurpleTies Classic Solid Slim Necktie for Wedding Party Business (6cm)
HISDERN£4.934.5★1,128 rev
Newest
by launch date
URAQT Men Ties Classic Mens Solid Satin Neck Tie Premium Pure Color Necktie with Multiple Colors Formal Neckties for Men Business Wedding Party Work Tie Purple-5cm
URAQT£3.09201 rev
HISDERN lilac Tie for Men Silk Skinny light PurpleTies Classic Solid Slim Necktie for Wedding Party Business (6cm)
HISDERN£4.931,128 rev
HISDERN Tie for Men 6cm Skinny Ties Purple Slim Silk Necktie Classic Wedding Party Business Work
HISDERN£4.961,128 rev
HISDERN Mens Purple Ties Wedding Tie Handkerchief Formal Business Necktie & Pocket Square Set
HISDERN£6.614,985 rev
URAQT Mens Ties - Classic Solid Color Skinny Necktie Formal Business Wedding Party Work Tie 6cm
URAQT£3.782,453 rev
Trending
90-day click momentumHISDERN lilac Tie for Men Silk Skinny light PurpleTies Classic Solid Slim Necktie for Wedding Party Business (6cm)
HISDERN£4.934.5★
HISDERN Violet Tie Silk Skinny Tie Slim ties For Men Solid NeckTie Classic Formal Tie For Business Wedding(6cm)
HISDERN£4.804.6★
Enlision Light Purple Ties for Men Wedding Tie and Pocket Square Set Solid Lilac Necktie Handkerchief Mens Tie Set for Party Formal Business
Enlision£5.974.6★
URAQT Mens Ties - Classic Solid Color Skinny Necktie Formal Business Wedding Party Work Tie 6cm
URAQT£3.784.4★
RBOCOTT Purple Silk Tie and Pocket Square Necktie Tie Clip Set for Men Purple general
RBOCOTT£6.624.6★
What buyers say about purple tie
What buyers praise and complain about, mined from review topics.What buyers love
“Premium quality”
“Lovely colour”
“Good for the money”
“As advertised”
“fits perfectly perfect length”
“Smart”
“the material was great looks great on”
“its still in good condition”
“The satin finish gives it a clean”
“formal look without being too flashy”
What buyers complain about
“Not the best quality”
Top return reasons
Common questions
- Is purple tie profitable to sell on Amazon United Kingdom?
- The niche generates £68K/yr across 14 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +18.3%. Flapen's verdict: Skip it (37/100).
- How competitive is the purple tie niche?
- 7 brands and 10 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 91% of demand.
- What do buyers complain about in purple tie?
- Top complaints mined from reviews: Quality-Overall. The return rate is 3.1%.
- When does demand for purple tie peak?
- Demand peaks in Oct–Nov; the busiest month runs 4.5× the quietest.
- What does it cost to enter the purple tie niche?
- Listings span £3.09–£8.96; the average listing price is £5.57 (sweet spot $15–$100). The average incumbent carries 2,688 reviews — the moat a new listing must climb.