Pregnancy Announcement

Shoppers searched for this 393K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -15.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £71K a year.

Searches, last 12 months

393K

Growth, 90 days vs prior 90

-15.7%

Conversion, latest week

2.3%

Market size, estimated

£71Ka year

Peak month

December1.5× the quietest month

Top search term

pregnancy announcement111K searches a year

Listings sell for £7.75 on average, from £3.43 to £12.40. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £7.75 that is £775 to £2K a year per listing.

Average price

£7.75under the $15 to $100 sweet spot

Price range

£3.43–£12.40

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

£775–£2K

Returns

1.1%of orders · Amazon United Kingdom median 0.6%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #140 within Baby. It carries 309 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

2.5%

Average rank

#140in Baby

Average rating

4.52 starsAmazon United Kingdom average 4.36 stars

Average reviews

309per listing

Listings tracked

16

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

26 months