Pregnancy Announcement
prices mostly outside the sweet spot ($3.43–$12.40) — Pregnancy Announcement doesn't clear our bar today.
Flapen Score
Is Pregnancy Announcement profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Pregnancy Announcement is a £71K/yr Amazon United Kingdom market (393K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Dec. Verdict: Skip it — 32/100.
Pregnancy Announcement: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -15.7% over the last 90 days and 2.3% of searches end in a purchase.
£71K
revenue / yr
Who owns the niche?
The top 5 brands hold 91% of demand, so 9% of the market is open.
9%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 16 products
Top Pregnancy Announcement products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Pregnancy Announcement Onesie Bodysuit Baby Announcement and Pregnancy Reveal Gift Idea for Dad or Grandparents White 0-3 Months
- Price
- £7.11
- Rating
- 4.7/5
- Reviews
- 67
- Age
- 1y ago
Onperpoe Pregnancy Announcement Baby Bodysuits Pregnancy Announcement and Pregnancy Reveal Ideas Newborn Baby Bodysuit for Baby Boys Girls (You Can Stop Asking Now 0-3 Months)
- Price
- £7.29
- Rating
- 3.6/5
- Reviews
- 9
- Age
- 1y ago
allaboutthebump Hello Daddy | Baby Announcement Vest Bodysuit (Pregnancy Reveal) - Gift Wrapped with Box
- Price
- £12.40
- Rating
- 4.7/5
- Reviews
- 103
- Age
- 5y ago
Nursery Time Newborn Baby Boys Girls Booties Baby Knitted Soft Booties with Bow 0-3 Month 354 (Grey) 116-354
- Price
- £3.87
- Rating
- 4.3/5
- Reviews
- 3,515
- Age
- 7y ago
ROYELLE STEVENS Pregnancy Baby Announcement Coming Soon Newborn One More To Adore Baby Bodysuit Vest Unisex Baby Bodysuits Cotton Short Sleeved Boys Girls
- Price
- £6.77
- Rating
- 4.8/5
- Reviews
- 80
- Age
- 3y ago
Trending
90-day click momentum
Friendly Scratch Cards 5 Pack - Pregnancy Scratch Cards | Baby Announcement & Pregnancy Reveal Gift for Grandparents Husband Family | Funny Novelty Lottery Scratchcard Made in UK
- Price
- £4.91
- Rating
- 4.7/5
- Reviews
- 129
- Age
- 3y ago
Qskall Pregnancy Reveal T Shirts for Women Mom to Be Shirt Baby Loading Please Wait Tee Tops Pink
- Price
- £11.35
- Rating
- 4.6/5
- Reviews
- 18
- Age
- 1y ago
allaboutthebump and then there were four | Baby Announcement Vest Bodysuit (Pregnancy Reveal) - Gift Wrapped with Box
- Price
- £12.05
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 5y ago
Pregnancy Announcement Onesie Bodysuit Baby Announcement and Pregnancy Reveal Gift Idea for Dad or Grandparents White 0-3 Months
- Price
- £7.11
- Rating
- 4.7/5
- Reviews
- 67
- Age
- 1y ago
allaboutthebump AWeve been keeping a little secret Pregnancy Announcement Card Baby Reveal White Premium Card Stock 15 x 15 cm Little Secret Message Includes Envelope
- Price
- £3.43
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 9mo ago
Newest
by launch dateallaboutthebump AWeve been keeping a little secret Pregnancy Announcement Card Baby Reveal White Premium Card Stock 15 x 15 cm Little Secret Message Includes Envelope
- Price
- £3.43
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 9mo ago
Pregnancy Announcement Onesie Bodysuit Polyester Baby Announcement Ideas Unisex Baby Bodysuit Vest Short Sleeved Pregnancy Reveal Gift for New Mum New Dad Baby (First Great Grandchild 0-3 Months)
- Price
- £7.30
- Rating
- 3.6/5
- Reviews
- 9
- Age
- 1y ago
Komergave Pregnancy Announcement Onesie Bodysuit First Grandchild Baby Coming Soon Newborn Unisex Baby Bodysuit Vest Announcement and Pregnancy Reveal Gift Idea for Dad or Grandparents
- Price
- £7.04
- Rating
- 3.4/5
- Reviews
- 9
- Age
- 1y ago
Onperpoe Pregnancy Announcement Baby Bodysuits Pregnancy Announcement and Pregnancy Reveal Ideas Newborn Baby Bodysuit for Baby Boys Girls (You Can Stop Asking Now 0-3 Months)
- Price
- £7.29
- Rating
- 3.6/5
- Reviews
- 9
- Age
- 1y ago
Qskall Pregnancy Reveal T Shirts for Women Mom to Be Shirt Baby Loading Please Wait Tee Tops Pink
- Price
- £11.35
- Rating
- 4.6/5
- Reviews
- 18
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.
Brands
10 falling
Sellers
15
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
7%
- Baby Togs30%
- Onperpoe27%
- allaboutthebump18%
- ROYELLE STEVENS9%
- Nursery Time8%
- Cappstan UK3%
- Open — no brand owns it (4 brands, 7%)
Pregnancy Announcement demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 1.5×
Top Pregnancy Announcement search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- pregnancy announcement111K/yr
- baby announcement94K/yr
- pregnancy announcement ideas41K/yr
- grandparents baby announcement15K/yr
- pregnancy announcement grandparents16K/yr
- pregnancy reveal16K/yr
- baby announcement ideas20K/yr
- pregnancy reveal ideas10K/yr
- baby announcement box6K/yr
- pregnancy announcement box7K/yr
What reviews say buyers love and hate about Pregnancy Announcement
What buyers mention most, as a share of all reviews.
What buyers love
100% of reviews“Quality of the card was good”
“As described”
“Went down well and very entertaining”
“Tasted great, did exactly what they were supposed to”
“My babys first shoes great price and value for money really cute and so soft”
What buyers complain about
100% of reviews“Like it shows its a horrid grey colour looks like its been in with other clothes Just awful colour material”
“Poor quality”
“Like it shows its a horrid grey colour looks like its been in with other clothes Just awful colour material”
Pregnancy Announcement return rate & reasons
Why buyers send it back, as a share of all return requests.
1.1%
Return rate
63%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Pregnancy Announcement questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
