power rangers
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Review moat
Good527.21avg incumbent reviews — the moat a new listing must climb
Price range
Good£8.18–£32.15cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good£13.69avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay£147K£147K/yr · 839K searches
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Growth
Bad-13.2%90-day search growth — must beat 0% to launch
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, power rangers is a £147K/yr Amazon United Kingdom market (839K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Aug–Sep–Oct–Nov–Dec. Verdict: Skip it — 40/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
power rangers market data
- Units sold / yr
- 8K–10K
- avg 100–250/product
- Revenue / yr
- £110K–£137K
- units × avg price
- Conversion rate
- 1.3%
- Avg BSR
- #302
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 36%
- Out of stock
- 11.5%
- Avg brand age
- 35 months
- Avg seller age
- 175 days
Competition & brand share
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.Brands
2 falling
Sellers
47
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
0%
- Power Rangers78%
- Playmates22%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -13.2% search growth over the last 90 days.Peak months: Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 2.6×
Top power rangers search terms
- power rangers472K/yr
- power rangers toys194K/yr
- power ranger39K/yr
- power rangers figures29K/yr
- power ranger toys20K/yr
- power rangers dino fury19K/yr
- mighty morphin power rangers27K/yr
- power ranger figures8K/yr
- power rangers dino5K/yr
- power rangers mighty morphin7K/yr
Top power rangers products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Power Rangers Boys Ninja Steel Pyjamas Snuggle Fit Multicoloured Age 7 to 8 Years
Power Rangers£12.914.4★1,690 rev
Power Rangers Mighty Morphin Ultimate Megazord Electronic Figure
Playmates£32.154.8★271 rev
Power Rangers Mighty Morphin Auto-Morphin Red Ranger Action Figure
Power Rangers£9.244.6★123 rev
Power Rangers Boys Ninja Steel Pyjamas Snuggle Fit White Age 8 to 9 Years
Power Rangers£8.604.4★1,187 rev
Power Rangers Mighty Morphin Re-Ignition - Tyrannosaurus Deluxe Combinable Dinozord
Playmates£15.724.8★115 rev
Newest
by launch datePower Rangers Mighty Morphin Ultimate Megazord Electronic Figure
Playmates£32.15271 rev
Power Rangers Mighty Morphin Re-Ignition - Tyrannosaurus Deluxe Combinable Dinozord
Playmates£15.72115 rev
Power Rangers Mighty Morphin Power Morpher Role Play with 5 Power Coins
Power Rangers£15.74144 rev
Power Rangers Mighty Morphin Re-Ignition - Tyrannosaurus Battle Bike with Red Ranger Figure
Playmates£18.2313 rev
MMPR BLADE BLASTER WITH LIGHTS & SOUNDS
Playmates£15.4362 rev
Trending
90-day click momentumPower Rangers Boys Ninja Steel Pyjamas Snuggle Fit Multicoloured Age 8 to 9 Years
Power Rangers£12.654.4★
Power Rangers Boys Ninja Steel Pyjamas Snuggle Fit Multicoloured Age 7 to 8 Years
Power Rangers£12.914.4★
Power Rangers Boys Ninja Steel Pyjamas Snuggle Fit Multicoloured Age 4 to 5 Years
Power Rangers£12.944.4★
Power Rangers Boys Pyjamas Full Length Pjs Kids Log Sleeve T-Shirt + Loungepants NightwearSet Green/Black 7-8 Years
Power Rangers£12.784.5★
Power Rangers Boys Ninja Steel Pyjamas Snuggle Fit White Age 8 to 9 Years
Power Rangers£8.604.4★
What buyers say about power rangers
What buyers praise and complain about, mined from review topics.What buyers love
“a great toy”
“Ordered for a gift”
“Good value for money”
“An improvement over the original design from the 90s”
“While he was overjoyed to complete his collection”
“Good size toy”
“Looks good and feels sturdy”
“he loves it it also inks to the proper ranges sord it you child has it”
“know that the figure isn't broken”
“well made overall a good”
What buyers complain about
“the morphing system doesn't work well”
“Head flip mechanism doesn't work”
“of course the buttons are in different places”
“Stopping working after a few days”
“Poor quality”
“Flimsy”
“smaller than I thought it would be”
Top return reasons
Common questions
- Is power rangers profitable to sell on Amazon United Kingdom?
- The niche generates £147K/yr across 14 tracked products. 90-day search growth is -13.2%. Flapen's verdict: Skip it (40/100).
- How competitive is the power rangers niche?
- 2 brands and 47 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in power rangers?
- Top complaints mined from reviews: Functionality-Overall, Mechanism Issues, Touch/Button Controls. The return rate is 1.0%.
- When does demand for power rangers peak?
- Demand peaks in Aug–Sep–Oct–Nov–Dec; the busiest month runs 2.6× the quietest.
- What does it cost to enter the power rangers niche?
- Listings span £8.18–£32.15; the average listing price is £13.69 (sweet spot $15–$100). The average incumbent carries 527 reviews — the moat a new listing must climb.