How competitive is the Pokemon Za niche on Amazon United Kingdom?

2 brands and 4 sellers compete in Pokemon Za on Amazon United Kingdom. The top 5 Pokemon Za products take 94% of clicks and its top 5 brands hold 100% of demand.

What do buyers complain about in Pokemon Za?

Pokemon Za buyers on Amazon United Kingdom complain most about Pockets/Compartments, the themes mined from the niche's reviews. Its return rate is 1.7%.

What does it cost to enter the Pokemon Za niche?

Pokemon Za sells for £12.64 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £9.14–£21.26. The average incumbent carries 682 reviews — the moat a new listing must climb.

Pokemon Za

brand-locked demand (top 5 brands take 100% of clicks) — Pokemon Za doesn't clear our bar today.

Signals Low Review Barrier Out of Stock

Flapen Score

Skip it

This niche Category average

Is Pokemon Za profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Pokemon Za is a £257K/yr Amazon United Kingdom market (325K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 41/100.

Pokemon Za: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -47.0% over the last 90 days and 6.3% of searches end in a purchase.

£257K

revenue / yr

Units sold / yr30K

Search volume / yr-47.0%325K

Conversion rate6.3%

Avg price£12.64

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers2 · 4

Top-5 product click share94%

Open market0%

Avg brand age44 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.0★ — the gap to enter on.

0/100

page quality · 7 products

Top Pokemon Za products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Official Pokémon Magikarp Evo T-Shirt Mens Black - 5XL

Price: £9.14
Rating: 2.0/5
Reviews: 1
Age: 6mo ago

Pokemon Backpack for Kids Teenagers Pikachu Rucksack School Bag with Zipped Pockets Adjustable Straps Charizard Daypack for Travel Sports Anime Gifts (Multi AOP)

Price: £16.98
Rating: 4.6/5
Reviews: 4,290
Age: 5y ago

Official Pokémon Generation 6 Intro T-Shirt Mens Black - L

Price: £10.81
Rating: 0.0/5
Reviews: 0
Age: 6mo ago

Pokemon Hoodie | Pikachu Boys Zip Up Hoodie | Boys Hoodies | Black 9-10 Years

Price: £21.26
Rating: 4.6/5
Reviews: 477
Age: 2y ago

Zavvi Pokémon Chain of Eevee Evolutions Unisex T-Shirt - White S

Price: £10.45
Rating: 0.0/5
Reviews: 0
Age: 5mo ago

Newest

by launch date

Official Pokémon Magikarp Splash T-Shirt Mens Black - L

Price: £10.36
Rating: 0.0/5
Reviews: 0
Age: 3mo ago

Zavvi Pokémon Chain of Eevee Evolutions Unisex T-Shirt - White S

Price: £10.45
Rating: 0.0/5
Reviews: 0
Age: 5mo ago

Official Pokémon Magikarp Evo T-Shirt Mens Black - 5XL

Price: £9.14
Rating: 2.0/5
Reviews: 1
Age: 6mo ago

Official Pokémon Generation 6 Intro T-Shirt Mens Black - L

Price: £10.81
Rating: 0.0/5
Reviews: 0
Age: 6mo ago

Official Pokémon Generation 1 Intro s T-Shirt Mens Black - 5XL

Price: £9.51
Rating: 4.8/5
Reviews: 7
Age: 6mo ago

Competition: brands, sellers & click share

The top 5 products capture 94% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

Brands

2 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

Zavvi64%
Pokémon36%
Open — no brand owns it (0%)

Pokemon Za demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume325KCVR6.3%Products7Brands2Top 5 Brands100%OOS Rate17.2%Rating4.0★Reviews682Avg BSR#609

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 26.8×

What reviews say buyers love and hate about Pokemon Za

What buyers mention most, as a share of all reviews.

What buyers love

67% of reviews

Durability33%

“I hope it lasts a long time”

Color33%

“Overall the bag looks very appealing, the colours are very vibrant and cute”

What buyers complain about

33% of reviews

Pockets/Compartments33%

“has no compartments inside”

Pokemon Za return rate & reasons

Why buyers send it back, as a share of all return requests.

1.7%

Return rate

26%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Quality-Overall

17%

2Size-Overall

17%

3Zipper Quality

17%

4Wrong Dimensions

5Advertised Vs Actual Product

Common Pokemon Za questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Pokemon Za 41/100 on Amazon United Kingdom — Skip it. The niche generates £257K/yr across 7 tracked products. 0 of 5 products launched in the last 360 days are still selling. Search demand moved -47.0% over the last 90 days.