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pokemon za

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 47Growth 1Conversion 69Competition 5Returns 80Price range 52Avg price 55Brand share 0Review moat 70Quality gap 95

Quality gap

Incredible4.0★

avg incumbent rating — lower means beatable quality

Returns

Great1.7%

return rate — above 5% kills the launch gate

Review moat

Good682.14

avg incumbent reviews — the moat a new listing must climb

Conversion

Good6.3%

search→purchase rate — share of searches ending in a sale

Avg price

Good£12.64

avg listing price — sweet spot $15–$100

Price range

Good£9.14–£21.26

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay£257K

£257K/yr · 325K searches

Competition

Bad94%

top-5 click share — a locked-up shelf

Growth

Bad-47.0%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, pokemon za is a £257K/yr Amazon United Kingdom market (325K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 41/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

pokemon za market data

Units sold / yr
25K–30K
avg 500–750/product
Revenue / yr
£316K–£379K
units × avg price
Conversion rate
6.3%
Avg BSR
#609
Page quality
0%
Prime
29%
Sponsored
100%
Out of stock
17.2%
Avg brand age
44 months
Avg seller age
188 days

Competition & brand share

The top 5 products capture 94% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 falling

Sellers

4

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

0%

  • Zavvi64%
  • Pokémon36%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 58 weeks — -47.0% search growth over the last 90 days.
60K40KPrime Day '25Spike '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 26.8×

Top pokemon za products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%£39K30%£77K45%£116K60%£154K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

All 7 tracked products in this niche — three views at once, no toggling.

What buyers say about pokemon za

What buyers praise and complain about, mined from review topics.

What buyers love

Durability33%

“I hope it lasts a long time”

Color33%

“Overall the bag looks very appealing, the colours are very vibrant and cute”

What buyers complain about

Pockets/Compartments33%

“has no compartments inside”

Top return reasons

Quality-Overall17%
Size-Overall17%
Zipper Quality17%
Wrong Dimensions8%
Advertised Vs Actual Product8%
Stitch/Finish/Polish8%
Print Quality8%
Product Condition4%
Design-Overall4%
Pockets/Compartments4%

Common questions

Is pokemon za profitable to sell on Amazon United Kingdom?
The niche generates £257K/yr across 7 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -47.0%. Flapen's verdict: Skip it (41/100).
How competitive is the pokemon za niche?
2 brands and 4 sellers compete. The top 5 products take 94% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in pokemon za?
Top complaints mined from reviews: Pockets/Compartments. The return rate is 1.7%.
When does demand for pokemon za peak?
Demand peaks in Oct–Nov–Dec; the busiest month runs 26.8× the quietest.
What does it cost to enter the pokemon za niche?
Listings span £9.14–£21.26; the average listing price is £12.64 (sweet spot $15–$100). The average incumbent carries 682 reviews — the moat a new listing must climb.