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Pokemon Hat

Fail

Shoppers spend an estimated $15K a year here, so Pokemon Hat is a Fail.

Flapen Score
40
40 / 100
Ranks 1,933 of 2,461 Fashion niches · −8 vs the category median of 48
Market size
£15K/yr61K searches / yr
90-day growth
+16.4%search demand this quarter
Competition
51%top-5 click share · 7 brands · 51 sellers

Flapen Score

Pokemon Hat against its category

The dotted line is the Fashion average. Past it, Pokemon Hat is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pokemon Hat market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Pokemon Hat 61K times last year and spent an estimated £15K. The top 5 brands take 98% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 61K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +16.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £15K a year.

Searches, last 12 months
61K
Growth, 90 days vs prior 90
+16.4%
Conversion, latest week
2.1%
Market size, estimated
£15Ka year
Peak month
December3.0× the quietest month
Top search term
pokemon hat22K searches a year

02 · Price

A sale here is worth £11.48.

Listings sell for £11.48 on average, from £4.93 to £21.20. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £11.48 that is £0 to £1K a year per listing.

Average price
£11.48under the $15 to $100 sweet spot
Price range
£4.93–£21.20
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 58% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #263 within Baby. It carries 248 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
58%
Out of stock, average day
7.5%
Average rank
#263in Baby
Average rating
4.57 starsAmazon United Kingdom average 4.36 stars
Average reviews
248per listing
Listings tracked
24

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Pokemon Hat products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 51% of clicks. Leaders hold, but buyers still shop past them.

£0£584£1K£2K£2K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

51

Est. top-5 brand share

98%

Top 20: 100%

Est. top-5 click share

51%

Top 20: 97%

Open market

1%

  • Pokémon88%
  • Get Trend6%
  • GUGUshop2%
  • Difuzed2%
  • Beechfield1%
  • Disguise1%
  • Open — no brand owns it (1 brand, 1%)

Demand

Pokemon Hat search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Black Friday '24Spike '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.0×

Search terms

Top Pokemon Hat search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • pokemon hat22K/yr
  • pokemon cap11K/yr
  • pikachu hat7K/yr
  • pokémon hat2K/yr
  • pikachu ears4K/yr
  • pikachu hat with moving ears5K/yr
  • pokemon beanie4K/yr
  • pokemon gloves2K/yr
  • pokemon hat and gloves3K/yr

Reviews and returns

What reviews say buyers love and hate about Pokemon Hat

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Quality-Overall”
50%of negative reviews mention “Thickness”
0.8%of orders come back
“Material could be thicker”
A buyer, on “Thickness”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Pokemon Hat questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data