Pokemon Battle Figures
MaybeReturns run at only 0.6% of orders. But the top 5 brands take 91% of clicks, so Pokemon Battle Figures is a Maybe.
- Flapen Score
- 51 / 100Top 37% of 2,461 Fashion niches · +3 vs the category median of 4851
- Market size
- £368K/yr998K searches / yr
- 90-day growth
- -2.9%search demand this quarter
- Competition
- 28%top-5 click share · 11 brands · 322 sellers
Flapen Score
Pokemon Battle Figures against its category
The dotted line is the Fashion average. Past it, Pokemon Battle Figures is stronger. Inside it, weaker.
Market
The Pokemon Battle Figures market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Pokemon Battle Figures 998K times last year and spent an estimated £368K. The top 5 brands take 91% of clicks. Demand peaks in Sep–Nov. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
2.7% of searches ended in a purchase last week.
Shoppers searched for this 998K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £368K a year.
- Searches, last 12 months
- 998K
- Growth, 90 days vs prior 90
- -2.9%
- Conversion, latest week
- 2.7%
- Market size, estimated
- £368Ka year
- Peak month
- November4.2× the quietest month
- Top search term
- pokemon toys432K searches a year
02 · Price
A sale here is worth £13.54.
Listings sell for £13.54 on average, from £2.76 to £34.41. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At £13.54 that is £1K to £3K a year per listing.
- Average price
- £13.54under the $15 to $100 sweet spot
- Price range
- £2.76–£34.41
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
69% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #326 within Boys. It carries 2,440 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 69%
- Prime listings
- 90%
- Out of stock, average day
- 5.8%
- Average rank
- #326in Boys
- Average rating
- 4.61 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,440per listing
- Listings tracked
- 61
04 · Newcomers
Amazon counts 12 of last year's 18 launches as successful.
18 products launched here in the last 12 months. Amazon counts 12 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 18
- Successful launches
- 12Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Pokemon Battle Figures products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Pokemon Pyjamas | Pikachu Short PJs | Pikachu Pyjamas For Kids Blue Age 7 to 8 Years
- Price
- £9.58
- Rating
- 4.8/5
- Reviews
- 2,823
- Age
- 7y ago

Pokémon Battle Figure 8 Pack - Six 2-Inch and Two 3-Inch Battle Ready Figures including Pikachu
- Price
- £23.74
- Rating
- 4.6/5
- Reviews
- 240
- Age
- 1y ago

Pokémon 4.5-Inch Feature Battle Action Figure Features Ash and Launch into Action 2-Inch Pikachu
- Price
- £8.59
- Rating
- 4.7/5
- Reviews
- 1,399
- Age
- 4y ago

Pokémon Battle Figure 2 Pack - Features 2-Inch Mew & 4.5-Inch Mewtwo Battle Figures
- Price
- £10.49
- Rating
- 4.7/5
- Reviews
- 661
- Age
- 3y ago

PROXY Pokemon - Battle Figure 10 Pack (PKW2855)
- Price
- £23.75
- Rating
- 4.8/5
- Reviews
- 501
- Age
- 3y ago
Trending
90-day click momentum
Squish-a-longs Pokémon Centre Playset by Jazwares Collect Trade and Play (4) Mini-Squish (Chansey Marill Pikachu Snorlax) and (3) Mini-Squish accessories (Beanbag Chair Bed Healing Bag).
- Price
- £14.59
- Rating
- 4.6/5
- Reviews
- 95
- Age
- 11mo ago

Pokemon Pyjamas | Pikachu Short PJs | Pikachu Pyjamas For Kids Blue Age 7 to 8 Years
- Price
- £9.58
- Rating
- 4.8/5
- Reviews
- 2,823
- Age
- 7y ago

Pokémon Pikachu Battle Spinner Pack - Battle Spinner with Great Ball Spinner Launcher
- Price
- £10.28
- Rating
- 5.0/5
- Reviews
- 10
- Age
- 8mo ago

Pokemon Hoodie for Boys Teens Hooded Sweatshirt Pikachu Eevee Pullover Casual Sports Long Sleeve Jumper Anime Gifts for Boys (9-10 Years Yellow Pikachu)
- Price
- £12.58
- Rating
- 4.5/5
- Reviews
- 2,387
- Age
- 6y ago

Pokémon Growlithe Battle Spinner Pack - Battle Spinner with Great Ball Spinner Launcher
- Price
- £9.28
- Rating
- 4.7/5
- Reviews
- 1,649
- Age
- 8mo ago
Newest
by launch date
Cool Fidget Spinners Handheld Toy for Kids Adults Metal Sensory Toy Magic Orb Finger Hand Spinner Desk Gadget Spinning Top Toy Fingertip Pirze Novelty Gift Boys Girls
- Price
- £11.26
- Rating
- 4.0/5
- Reviews
- 35
- Age
- 8mo ago

Pokémon Select Mega Charizard Y - 6-Inch Super-Articulated Figure with 15 Plus Points of Articulation
- Price
- £16.85
- Rating
- 4.4/5
- Reviews
- 206
- Age
- 8mo ago

Pokémon Pikachu Battle Spinner Pack - Battle Spinner with Great Ball Spinner Launcher
- Price
- £10.28
- Rating
- 5.0/5
- Reviews
- 10
- Age
- 8mo ago

Pokémon Growlithe Battle Spinner Pack - Battle Spinner with Great Ball Spinner Launcher
- Price
- £9.28
- Rating
- 4.7/5
- Reviews
- 1,649
- Age
- 8mo ago

Squish-a-longs Pokémon Centre Playset by Jazwares Collect Trade and Play (4) Mini-Squish (Chansey Marill Pikachu Snorlax) and (3) Mini-Squish accessories (Beanbag Chair Bed Healing Bag).
- Price
- £14.59
- Rating
- 4.6/5
- Reviews
- 95
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 28% of clicks. An open shelf where new products get seen.
Brands
11 flat
Sellers
322
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
28%
Top 20: 64%
Open market
6%
- Pokémon70%
- Jazwares9%
- Funko6%
- Squish-a-longs4%
- Ravensburger3%
- Mega Bloks2%
- Open — no brand owns it (5 brands, 6%)
Demand
Pokemon Battle Figures search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Nov · busiest ÷ quietest = 4.2×
Search terms
Top Pokemon Battle Figures search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- pokemon toys432K/yr
- pokemon figures208K/yr
- pokemon toy67K/yr
- pokemon battle figures82K/yr
- pokemon figure43K/yr
- pokémon toys35K/yr
- pokémon figures22K/yr
- pokemon action figures14K/yr
- pokemon figures set19K/yr
- pokemon battle figure10K/yr
Reviews and returns
What reviews say buyers love and hate about Pokemon Battle Figures
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
The size of Psyduck shocked me as he was a little bigger than the others
Really small
The figures are tiny
Poor quality control
Quality slows on each delivery
Low quality
Not as described
It doesnt look like the one on the photos
the product is confusing
Brakes easily
Broken after 2 days
Haunter falls apart VERY easily
A bit flimsy
Flimsy
not sturdy
Love
The quality feels really solid for the price
Cards quality is amazing
Good quality
Good Value
Good Value for money
Great value
Good collectable
My son loved this, great quality and for those Pokemon lovers a great add on to the forever growing collection
Theyre great for collecting
A fun game
Great toy
Awesome fun
Good for a gift
Great gift
Perfect gift for any loved one, they was very happy, thank you
Return
0.6% Return rate 40% Fixable by listing
The size of Psyduck shocked me as he was a little bigger than the others
Really small
The figures are tiny
box arrived damaged so it is useless as the gift it was intended
Not as described
It doesnt look like the one on the photos
the product is confusing
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pokemon Battle Figures questions
Answered from the same tracked data.









