Pokemon Battle Figures
Pokemon Battle Figures shows low returns (0.6%), but brand-locked demand (top 5 brands take 91% of clicks) keeps it on the watch list.
Flapen Score
Is Pokemon Battle Figures profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Pokemon Battle Figures is a £368K/yr Amazon United Kingdom market (998K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Sep–Nov. Verdict: Worth a look — 51/100.
Pokemon Battle Figures: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -2.9% over the last 90 days and 2.7% of searches end in a purchase.
£368K
revenue / yr
Who owns the niche?
The top 5 brands hold 91% of demand, so 9% of the market is open.
9%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 61 products
Top Pokemon Battle Figures products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Pokemon Pyjamas | Pikachu Short PJs | Pikachu Pyjamas For Kids Blue Age 7 to 8 Years
- Price
- £9.58
- Rating
- 4.8/5
- Reviews
- 2,823
- Age
- 7y ago
Pokémon Battle Figure 8 Pack - Six 2-Inch and Two 3-Inch Battle Ready Figures including Pikachu
- Price
- £23.74
- Rating
- 4.6/5
- Reviews
- 240
- Age
- 1y ago
Pokémon 4.5-Inch Feature Battle Action Figure Features Ash and Launch into Action 2-Inch Pikachu
- Price
- £8.59
- Rating
- 4.7/5
- Reviews
- 1,399
- Age
- 4y ago
Pokémon Battle Figure 2 Pack - Features 2-Inch Mew & 4.5-Inch Mewtwo Battle Figures
- Price
- £10.49
- Rating
- 4.7/5
- Reviews
- 661
- Age
- 3y ago
PROXY Pokemon - Battle Figure 10 Pack (PKW2855)
- Price
- £23.75
- Rating
- 4.8/5
- Reviews
- 501
- Age
- 3y ago
Trending
90-day click momentum
Squish-a-longs Pokémon Centre Playset by Jazwares Collect Trade and Play (4) Mini-Squish (Chansey Marill Pikachu Snorlax) and (3) Mini-Squish accessories (Beanbag Chair Bed Healing Bag).
- Price
- £14.59
- Rating
- 4.6/5
- Reviews
- 95
- Age
- 11mo ago
Pokemon Pyjamas | Pikachu Short PJs | Pikachu Pyjamas For Kids Blue Age 7 to 8 Years
- Price
- £9.58
- Rating
- 4.8/5
- Reviews
- 2,823
- Age
- 7y ago
Pokémon Pikachu Battle Spinner Pack - Battle Spinner with Great Ball Spinner Launcher
- Price
- £10.28
- Rating
- 5.0/5
- Reviews
- 10
- Age
- 8mo ago
Pokemon Hoodie for Boys Teens Hooded Sweatshirt Pikachu Eevee Pullover Casual Sports Long Sleeve Jumper Anime Gifts for Boys (9-10 Years Yellow Pikachu)
- Price
- £12.58
- Rating
- 4.5/5
- Reviews
- 2,387
- Age
- 6y ago
Pokémon Growlithe Battle Spinner Pack - Battle Spinner with Great Ball Spinner Launcher
- Price
- £9.28
- Rating
- 4.7/5
- Reviews
- 1,649
- Age
- 8mo ago
Newest
by launch date
Cool Fidget Spinners Handheld Toy for Kids Adults Metal Sensory Toy Magic Orb Finger Hand Spinner Desk Gadget Spinning Top Toy Fingertip Pirze Novelty Gift Boys Girls
- Price
- £11.26
- Rating
- 4.0/5
- Reviews
- 35
- Age
- 8mo ago
Pokémon Select Mega Charizard Y - 6-Inch Super-Articulated Figure with 15 Plus Points of Articulation
- Price
- £16.85
- Rating
- 4.4/5
- Reviews
- 206
- Age
- 8mo ago
Pokémon Pikachu Battle Spinner Pack - Battle Spinner with Great Ball Spinner Launcher
- Price
- £10.28
- Rating
- 5.0/5
- Reviews
- 10
- Age
- 8mo ago
Pokémon Growlithe Battle Spinner Pack - Battle Spinner with Great Ball Spinner Launcher
- Price
- £9.28
- Rating
- 4.7/5
- Reviews
- 1,649
- Age
- 8mo ago
Squish-a-longs Pokémon Centre Playset by Jazwares Collect Trade and Play (4) Mini-Squish (Chansey Marill Pikachu Snorlax) and (3) Mini-Squish accessories (Beanbag Chair Bed Healing Bag).
- Price
- £14.59
- Rating
- 4.6/5
- Reviews
- 95
- Age
- 11mo ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.
Brands
11 flat
Sellers
322
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
28%
Top 20: 64%
Open market
6%
- Pokémon70%
- Jazwares9%
- Funko6%
- Squish-a-longs4%
- Ravensburger3%
- Mega Bloks2%
- Open — no brand owns it (5 brands, 6%)
Pokemon Battle Figures demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Sep, Nov · busiest ÷ quietest = 4.2×
Top Pokemon Battle Figures search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- pokemon toys432K/yr
- pokemon figures208K/yr
- pokemon toy67K/yr
- pokemon battle figures82K/yr
- pokemon figure43K/yr
- pokémon toys35K/yr
- pokémon figures22K/yr
- pokemon action figures14K/yr
- pokemon figures set19K/yr
- pokemon battle figure10K/yr
What reviews say buyers love and hate about Pokemon Battle Figures
What buyers mention most, as a share of all reviews.
What buyers love
86% of reviews“The quality feels really solid for the price”
“Good Value”
“Good collectable”
“A fun game”
“Good for a gift”
What buyers complain about
75% of reviews“The size of Psyduck shocked me as he was a little bigger than the others”
“Poor quality control”
“Not as described”
“Brakes easily”
“A bit flimsy”
Pokemon Battle Figures return rate & reasons
Why buyers send it back, as a share of all return requests.
0.6%
Return rate
40%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Pokemon Battle Figures questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
