Pocket Watch
MaybeThe average product has only 338 reviews. But demand is soft, at -6.6% this quarter, so Pocket Watch is a Maybe.
- Flapen Score
- 56 / 100Top 21% of 2,461 Fashion niches · +8 vs the category median of 4856
- Market size
- £163K/yr411K searches / yr
- 90-day growth
- -6.6%search demand this quarter
- Competition
- 34%top-5 click share · 26 brands · 38 sellers
Flapen Score
Pocket Watch against its category
The dotted line is the Fashion average. Past it, Pocket Watch is stronger. Inside it, weaker.
Market
The Pocket Watch market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Pocket Watch 411K times last year and spent an estimated £163K. The top 5 brands take 69% of clicks. Demand peaks in Nov–Dec. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
2.9% of searches ended in a purchase last week.
Shoppers searched for this 411K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £163K a year.
- Searches, last 12 months
- 411K
- Growth, 90 days vs prior 90
- -6.6%
- Conversion, latest week
- 2.9%
- Market size, estimated
- £163Ka year
- Peak month
- December1.8× the quietest month
- Top search term
- pocket watch220K searches a year
02 · Price
A sale here is worth £13.62.
Listings sell for £13.62 on average, from £2.89 to £49.19. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £13.62 that is £1K to £3K a year per listing.
- Average price
- £13.62under the $15 to $100 sweet spot
- Price range
- £2.89–£49.19
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 2.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
94% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #70 within Watches. It carries 338 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 94%
- Out of stock, average day
- 0.5%
- Average rank
- #70in Watches
- Average rating
- 4.30 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 338per listing
- Listings tracked
- 53
04 · Newcomers
Amazon counts 0 of last year's 11 launches as successful.
11 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 11
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Pocket Watch products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Vicloon Modern Vintage Quartz Pocket Watch with Chain Roman Numerals - Stylish for Birthday Anniversary Christmas Fathers Day (Bronze)
- Price
- £5.40
- Rating
- 4.1/5
- Reviews
- 2,304
- Age
- 3y ago

Handmade in the UK Silver Colour Single Albert Pocket Watch Chain With Hollow Pendant (16)
- Price
- £19.91
- Rating
- 4.8/5
- Reviews
- 22
- Age
- 2y ago

Handmade in the UK Silver Colour Single Albert Pocket Watch Chain With Hollow Pendant (12)
- Price
- £17.25
- Rating
- 4.6/5
- Reviews
- 84
- Age
- 2y ago

Quartz Pocket Watch for Men with Black Dial and Chain (Silver)
- Price
- £12.33
- Rating
- 4.3/5
- Reviews
- 2,993
- Age
- 8y ago

Sekonda 50mm Classic Pocket Watch Cream Dial with Gold Case & Stainless Steel Chain
- Price
- £35.45
- Rating
- 4.4/5
- Reviews
- 253
- Age
- 19y ago
Trending
90-day click momentum
Holy Sins Jewellery Made in the UK Bronze Colour Single Albert Pocket Watch Chain with Anchor Pendant (12)
- Price
- £20.46
- Rating
- 4.7/5
- Reviews
- 6
- Age
- 2y ago

Handmade in the UK Silver Colour Single Albert Pocket Watch Chain With Hollow Pendant (16)
- Price
- £19.91
- Rating
- 4.8/5
- Reviews
- 22
- Age
- 2y ago

Handmade in the UK Silver Colour Single Albert Pocket Watch Chain With Hollow Pendant (12)
- Price
- £17.25
- Rating
- 4.6/5
- Reviews
- 84
- Age
- 2y ago

Fofuo Vintage Pocket Watch and Chain Quartz Mens Pocket & Fob Watches Metal Roman Numerals Steampunk Antique Design Pendant Timepiece for Men Birthday Anniversary Valentines Day Gifts Retro Bronze
- Price
- £4.90
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 6mo ago

Holy Sins Jewellery Handmade in The UK Vintage Brass Bronze Colour Albert Pocket Watch Chain with Hollow Pendant (12)
- Price
- £20.03
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 1y ago
Newest
by launch date
Fofuo Vintage Pocket Watch and Chain Quartz Mens Pocket & Fob Watches Metal Roman Numerals Steampunk Antique Design Pendant Timepiece for Men Birthday Anniversary Valentines Day Gifts Retro Bronze
- Price
- £4.90
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 6mo ago

Distorris Pocket Watch for Men with Black Dial and Chain Quartz Roman Numerals Pocket Watch for Birthday Wedding Anniversary Valentines Day Fathers Day
- Price
- £5.40
- Rating
- 4.1/5
- Reviews
- 14
- Age
- 10mo ago

Tiong Silver Vintage Roman Pocket Watch with Chain Black Roman Numeral Dial Mens Quartz Pocket Watch Classic Quartz Pocket Watches with Chain
- Price
- £8.12
- Rating
- 4.2/5
- Reviews
- 80
- Age
- 10mo ago

OFFCUP Modern Quartz Pocket Watch with Chain Vintage Pocket Fob Watches for Men Roman Numerals Stylish Design for Birthday Anniversary Christmas Fathers Day
- Price
- £4.67
- Rating
- 4.0/5
- Reviews
- 152
- Age
- 11mo ago

OFFCUP Modern Quartz Pocket Watch with Chain Vintage Pocket Fob Watches for Men Roman Numerals Stylish Design for Birthday Anniversary Christmas Fathers Day
- Price
- £4.78
- Rating
- 4.0/5
- Reviews
- 152
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 34% of clicks. An open shelf where new products get seen.
Brands
26 falling
Sellers
38
Top-5 brand share
69%
Top 20: 96%
Top-5 click share
34%
Top 20: 71%
Open market
25%
- Holy Sins Jewellery26%
- Tiong18%
- Vicloon12%
- OFFCUP7%
- Hicarer7%
- Sekonda6%
Demand
Pocket Watch search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 1.8×
Search terms
Top Pocket Watch search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- pocket watch220K/yr
- pocket watch and chain50K/yr
- pocket watch chains for men17K/yr
- pocket watches12K/yr
- pocket watch chain14K/yr
- pocket watches for men18K/yr
- mens pocket watch11K/yr
- personalised pocket watch9K/yr
- gold pocket watch10K/yr
- fob watches for men6K/yr
Reviews and returns
What reviews say buyers love and hate about Pocket Watch
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Low quality
Very cheap quality
Rubbish
Very flimsy and now totally useless
Incredibly flimsy, watch did not work, watch hands spun around face when watch was not held perfectly flat, chain broke when trying to attach, complete waste of money
To be honest the button on top to change time very wobbly
Buy cheap get cheap
more expensive than I expected
Waste of money
Don tell time, misleading listing
not like anything in the photos or description at all
Not a true image of the watch
So far I have been unable to set the time the rest seems ok but with out being able to see the time I may as well have a wooden fake!!!!!
Did not work for me
Love
Good quality
Very pleased with the quality and price and excellent delivery service
Lovely watch, better quality than anticipated for the price
not expensive
Excellent value
Good for the money
with the extra chain I ordered looks great with waistcoat double chain
Nice chain
A very nice watch chain
So nice, works like it should, exactly as it appears in photo
Does the job
As described
looks nice with my suit
A very stylish
It looks very smart on a waistcoat
Return
2.0% Return rate 27% Fixable by listing
So far I have been unable to set the time the rest seems ok but with out being able to see the time I may as well have a wooden fake!!!!!
Did not work for me
Low quality
Very cheap quality
Rubbish
chain snapped after a month
The chain was a bit too long for a fob watch
Chain is very thin
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pocket Watch questions
Answered from the same tracked data.









