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Pink Palm Puff Hoodie

Fail

Shoppers spend only $7K a year here, so Pink Palm Puff Hoodie is a Fail.

Flapen Score
36
36 / 100
Ranks 2,138 of 2,461 Fashion niches · −12 vs the category median of 48
Market size
£7K/yr170K searches / yr
90-day growth
-28.9%search demand this quarter
Competition
49%top-5 click share · 11 brands · 27 sellers

Flapen Score

Pink Palm Puff Hoodie against its category

The dotted line is the Fashion average. Past it, Pink Palm Puff Hoodie is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pink Palm Puff Hoodie market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Pink Palm Puff Hoodie 170K times last year and spent an estimated £7K. The top 5 brands take 89% of clicks. Demand peaks in Nov–Dec. Flapen scores it 36 out of 100, a Fail.

01 · Demand

0.3% of searches ended in a purchase last week.

Shoppers searched for this 170K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -28.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £7K a year.

Searches, last 12 months
170K
Growth, 90 days vs prior 90
-28.9%
Conversion, latest week
0.3%
Market size, estimated
£7Ka year
Peak month
December5.6× the quietest month
Top search term
pink palm puff hoodie77K searches a year

02 · Price

A sale here is worth £15.34.

Listings sell for £15.34 on average, from £7.49 to £24.49. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £15.34 that is £0 to £2K a year per listing.

Average price
£15.34inside the $15 to $100 sweet spot
Price range
£7.49–£24.49
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
5.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 54% ship with Prime. On an average day, 15.8% of listings are out of stock. The average listing ranks #2,856 within Girls. It carries 385 reviews at 3.84 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
54%
Out of stock, average day
15.8%
Average rank
#2,856in Girls
Average rating
3.84 starsAmazon United Kingdom average 4.36 stars
Average reviews
385per listing
Listings tracked
28

04 · Newcomers

Amazon counts 0 of last year's 9 launches as successful.

9 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Pink Palm Puff Hoodie products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

£0£291£583£874£1K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)5 products missing review or click data not plotted

Brands

11 rising

Sellers

27

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

49%

Top 20: 91%

Open market

8%

  • Xpialong59%
  • Generic19%
  • Fewlby4%
  • Lubpow4%
  • Yaepoip4%
  • GXJIXf3%
  • Open — no brand owns it (5 brands, 8%)

Demand

Pink Palm Puff Hoodie search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '25Black Friday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 5.6×

Search terms

Top Pink Palm Puff Hoodie search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pink palm puff hoodie77K/yr
  • pink palm puff73K/yr
  • pink palm puff hoodie kids11K/yr
  • pink puff hoodie4K/yr
  • palm puff hoodie2K/yr
  • pink palm puff hoodie kids 9-10951/yr
  • palm puff hoodie kids356/yr
  • pink puff palm hoodie618/yr
  • pink palm puff hoodie kids 11-12378/yr

Reviews and returns

What reviews say buyers love and hate about Pink Palm Puff Hoodie

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall25%−0.14

Terrible quality

Terrible quality absolute waste of money tight fit

Lining Quality25%−0.35

No fleece/soft lining

Material Quality25%−0.35

Very bad material

Thickness8%+0.45

Although quite thin material

Love

Size-Overall40%+2.32

Good sizing and as described

True to size

the size was perfect I got 2-5 for my 3 year old

Color17%−0.03

Bright coloured easy to wear sweatshirt

Lovely sweatshirt colour looks as seen

Value For Money15%+0.55

Great value for money

price is good

Ease Of Use8%+0.45

Easy to wear

Quality-Overall6%−0.14

Very good quality

Return

5.9% Return rate 34% Fixable by listing

Thin33%▇▄▆▆█▄
Size-Overall32%▂▅▄▂▆█
Material Quality14%▃▄▄█▁▁

Very bad material

Quality-Overall14%██▃▅▁▁

Terrible quality

Terrible quality absolute waste of money tight fit

Thickness2%▁▁▄▁▁█

Although quite thin material

FAQ

Common Pink Palm Puff Hoodie questions

Answered from the same tracked data.