Pikachu Costume
FailDemand is soft, at -82.8% this quarter, so Pikachu Costume is a Fail.
- Flapen Score
- 32 / 100Ranks 2,287 of 2,461 Fashion niches · −16 vs the category median of 4832
- Market size
- £4K/yr135K searches / yr
- 90-day growth
- -82.8%search demand this quarter
- Competition
- 33%top-5 click share · 3 brands · 32 sellers
Flapen Score
Pikachu Costume against its category
The dotted line is the Fashion average. Past it, Pikachu Costume is stronger. Inside it, weaker.
Market
The Pikachu Costume market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Pikachu Costume 135K times last year and spent an estimated £4K. All 3 brands take every click. Demand peaks in Mar–Oct–Nov. Flapen scores it 32 out of 100, a Fail.
01 · Demand
An estimated 0.1% of those searches ended in a purchase.
Shoppers searched for this 135K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -82.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £4K a year.
- Searches, last 12 months
- 135K
- Growth, 90 days vs prior 90
- -82.8%
- Conversion, latest week
- 0.1%
- Market size, estimated
- £4Ka year
- Peak month
- October11.9× the quietest month
- Top search term
- pokemon costume34K searches a year
02 · Price
A sale here is worth £17.90.
Listings sell for £17.90 on average, from £4.94 to £28.72. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £17.90 that is £0 to £2K a year per listing.
- Average price
- £17.90inside the $15 to $100 sweet spot
- Price range
- £4.94–£28.72
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 2.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
68% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 11.7% of listings are out of stock. The average listing ranks #444 within Boys. It carries 857 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 68%
- Prime listings
- 86%
- Out of stock, average day
- 11.7%
- Average rank
- #444in Boys
- Average rating
- 4.57 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 857per listing
- Listings tracked
- 50
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Pikachu Costume products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Pokemon Onesie Boys Girls | Kids Pyjamas Pikachu Yellow 3D Ears All In One Outfit | Gamer Merchandise 13-14 Years
- Price
- £17.56
- Rating
- 4.7/5
- Reviews
- 1,542
- Age
- 6y ago

Pokémon Pikachu Onesie for Boys Yellow Size 5-6 Years
- Price
- £22.26
- Rating
- 4.7/5
- Reviews
- 1,921
- Age
- 6y ago

Pokemon Mens Onesie Pikachu Yellow XX-Large
- Price
- £28.72
- Rating
- 4.6/5
- Reviews
- 380
- Age
- 4y ago

Pokemon Charmander Kids Onesie | Childrens Charmander Character Graphic Print Hooded Sleepsuit in Orange | Childrens Pocket Monster Pajama Nightwear for Boys & Girls | TV Series Game Merchandise Gift
- Price
- £18.92
- Rating
- 4.8/5
- Reviews
- 24
- Age
- 1y ago

Pokemon Boys or Girls Hooded Onesie Charmander Age 5-6 Years
- Price
- £17.25
- Rating
- 4.6/5
- Reviews
- 1,204
- Age
- 4y ago
Trending
estimated 90-day click momentum
Pokemon Football Shirt Oversized Kids Football Kits for Boys Pikachu Jersey Top Boys Clothes White 5-6 Years
- Price
- £14.06
- Rating
- 4.9/5
- Reviews
- 11
- Age
- 3mo ago

Pokemon Mens Onesie Pikachu Yellow XX-Large
- Price
- £28.72
- Rating
- 4.6/5
- Reviews
- 380
- Age
- 4y ago

Pokemon Onesie Boys Girls | Kids Pyjamas Pikachu Yellow 3D Ears All In One Outfit | Gamer Merchandise 13-14 Years
- Price
- £17.56
- Rating
- 4.7/5
- Reviews
- 1,542
- Age
- 6y ago

Pokemon Charmander Kids Onesie | Childrens Charmander Character Graphic Print Hooded Sleepsuit in Orange | Childrens Pocket Monster Pajama Nightwear for Boys & Girls | TV Series Game Merchandise Gift
- Price
- £18.92
- Rating
- 4.8/5
- Reviews
- 24
- Age
- 1y ago

Pokemon Boys or Girls Hooded Onesie Charmander Age 5-6 Years
- Price
- £17.25
- Rating
- 4.6/5
- Reviews
- 1,204
- Age
- 4y ago
Newest
by launch date
Pokemon Football Shirt Oversized Kids Football Kits for Boys Pikachu Jersey Top Boys Clothes White 5-6 Years
- Price
- £14.06
- Rating
- 4.9/5
- Reviews
- 11
- Age
- 3mo ago

Pokémon Pikachu Jumpsuit Fancy Dress for Kids Officially Licensed by Disguise Soft Fabric Includes Hood with Dimensional Ears and Pikachu Tail Perfect for Halloween or Carnival
- Price
- £15.23
- Rating
- 4.5/5
- Reviews
- 62
- Age
- 1y ago

Pokémon Pikachu Jumpsuit for Kids Officially Licensed by Disguise Pikachu Dress Up for Kids Features Dimensional Hood with Adorable Character Details Super Soft Material For 14-16 Years
- Price
- £8.56
- Rating
- 4.5/5
- Reviews
- 62
- Age
- 1y ago

Disguise Pokémon Charizard Jumpsuit Fancy Dress for Kids Officially Licensed Includes Detachable Wings and Dimensional Hood Soft Fabric For 5-6 Years
- Price
- £18.71
- Rating
- 4.6/5
- Reviews
- 45
- Age
- 1y ago

Pokémon Pikachu Jumpsuit for Kids Officially Licensed by Disguise Pikachu Dress Up for Kids Features Dimensional Hood with Adorable Character Details For 10-12 Years
- Price
- £16.65
- Rating
- 4.5/5
- Reviews
- 62
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 33% of clicks, no more. An open shelf where new products get seen.
Brands
3 falling
Sellers
32
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
33%
Top 20: 73%
Open market
0%
- Pokémon90%
- Disguise9%
- jokeshop1%
- Open — no brand owns it (0%)
Demand
Pikachu Costume search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Oct, Nov · busiest ÷ quietest = 11.9×
Search terms
Top Pikachu Costume search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- pokemon costume34K/yr
- pikachu costume37K/yr
- pokemon costumes9K/yr
- pokemon costume kids29K/yr
- pokemon dress up6K/yr
- pikachu costume kids14K/yr
- pokemon costumes for kids5K/yr
Reviews and returns
What reviews say buyers love and hate about Pikachu Costume
We read the reviews and the return reasons for every product selling here.
“Just looked really cheap”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pikachu Costume questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









