Peter Rabbit Baby Gifts

Shoppers searched for this 138K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -13.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £72K a year.

Searches, last 12 months

138K

Growth, 90 days vs prior 90

-13.6%

Conversion, latest week

4.3%

Market size, estimated

£72Ka year

Peak month

December1.5× the quietest month

Top search term

peter rabbit baby gifts51K searches a year

Listings sell for £12.11 on average, from £3.18 to £27.52. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £12.11 that is £0 to £1K a year per listing.

Average price

£12.11under the $15 to $100 sweet spot

Price range

£3.18–£27.52

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

1.0%of orders · Amazon United Kingdom median 0.6%

68% of listings pay for placement with sponsored ads. 72% ship with Prime. On an average day, 10.8% of listings are out of stock. The average listing ranks #251 within Baby. It carries 362 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

68%

Prime listings

72%

Out of stock, average day

10.8%

Average rank

#251in Baby

Average rating

4.63 starsAmazon United Kingdom average 4.36 stars

Average reviews

362per listing

Listings tracked

50

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

42 months