Penguin Socks

Shoppers searched for this 194K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -23.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £52K a year.

Searches, last 12 months

194K

Growth, 90 days vs prior 90

-23.5%

Conversion, latest week

2.2%

Market size, estimated

£52Ka year

Peak month

November32.7× the quietest month

Top search term

pringle socks86K searches a year

Listings sell for £12.26 on average, from £5.91 to £24.89. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £12.26 that is £1K to £3K a year per listing.

Average price

£12.26under the $15 to $100 sweet spot

Price range

£5.91–£24.89

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

0.6%of orders · Amazon United Kingdom median 0.6%

58% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 34.7% of listings are out of stock. The average listing ranks #553 within Socks & Hosiery. It carries 3,381 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

58%

Prime listings

90%

Out of stock, average day

34.7%

Average rank

#553in Socks & Hosiery

Average rating

4.49 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,381per listing

Listings tracked

48

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

45 months