Paw Patrol

Shoppers searched for this 3.9M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -18.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.1M a year.

Searches, last 12 months

3.9M

Growth, 90 days vs prior 90

-18.7%

Conversion, latest week

1.8%

Market size, estimated

£1.1Ma year

Peak month

December3.2× the quietest month

Top search term

paw patrol1.7M searches a year

Listings sell for £16.20 on average, from £4.08 to £211.11. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 500 to 750 of them. At £16.20 that is £8K to £12K a year per listing.

Average price

£16.20inside the $15 to $100 sweet spot

Price range

£4.08–£211.11

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

80K–100K

Units per listing a year

500–750

Revenue per listing a year

£8K–£12K

Returns

0.9%of orders · Amazon United Kingdom median 0.6%

80% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #187 within Boys. It carries 1,052 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

90%

Out of stock, average day

1.8%

Average rank

#187in Boys

Average rating

4.63 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,052per listing

Listings tracked

61

8 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

2Amazon's first-year sales bar

Average brand age

37 months