Paracord

Shoppers searched for this 425K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved +28.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £160K a year.

Searches, last 12 months

425K

Growth, 90 days vs prior 90

+28.4%

Conversion, latest week

4.7%

Market size, estimated

£160Ka year

Peak month

July1.5× the quietest month

Top search term

paracord309K searches a year

Listings sell for £7.94 on average, from £4.58 to £15.87. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £7.94 that is £4K to £6K a year per listing.

Average price

£7.94under the $15 to $100 sweet spot

Price range

£4.58–£15.87

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

£4K–£6K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #38 within Luggage & Travel Gear. It carries 2,771 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

100%

Out of stock, average day

1.7%

Average rank

#38in Luggage & Travel Gear

Average rating

4.65 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,771per listing

Listings tracked

26

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

1Amazon's first-year sales bar

Average brand age

41 months