Paddington Bear Costume
FailDemand is soft, at -96.2% this quarter, so Paddington Bear Costume is a Fail.
- Flapen Score
- 40 / 100Ranks 1,933 of 2,461 Fashion niches · −8 vs the category median of 4840
- Market size
- £16K/yr158K searches / yr
- 90-day growth
- -96.2%search demand this quarter
- Competition
- 47%top-5 click share · 10 brands · 43 sellers
Flapen Score
Paddington Bear Costume against its category
The dotted line is the Fashion average. Past it, Paddington Bear Costume is stronger. Inside it, weaker.
Market
The Paddington Bear Costume market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Paddington Bear Costume 158K times last year and spent an estimated £16K. The top 5 brands take 95% of clicks. Demand peaks in Feb–Mar. Flapen scores it 40 out of 100, a Fail.
01 · Demand
0.6% of searches ended in a purchase last week.
Shoppers searched for this 158K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -96.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £16K a year.
- Searches, last 12 months
- 158K
- Growth, 90 days vs prior 90
- -96.2%
- Conversion, latest week
- 0.6%
- Market size, estimated
- £16Ka year
- Peak month
- March60.0× the quietest month
- Top search term
- paddington bear costume109K searches a year
02 · Price
A sale here is worth £17.68.
Listings sell for £17.68 on average, from £5.62 to £29.62. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £17.68 that is £0 to £2K a year per listing.
- Average price
- £17.68inside the $15 to $100 sweet spot
- Price range
- £5.62–£29.62
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 1.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
60% of listings pay for placement with sponsored ads. 68% ship with Prime. On an average day, 19.3% of listings are out of stock. The average listing ranks #2,482 within Boys. It carries 106 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 60%
- Prime listings
- 68%
- Out of stock, average day
- 19.3%
- Average rank
- #2,482in Boys
- Average rating
- 4.30 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 106per listing
- Listings tracked
- 25
04 · Newcomers
Amazon counts 0 of last year's 13 launches as successful.
13 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 13
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Paddington Bear Costume products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Paddington Bear Unisex Kids Blue Cosy Fleece Onesie | Hooded Long Sleeve Zip-Up Loungewear & Costume | Movie Character Outfit for Dress-Up Bear Merch - 4-5 Years
- Price
- £19.95
- Rating
- 4.4/5
- Reviews
- 19
- Age
- 9mo ago

Paddington Bear Boys Onesie | Hooded Kids Onesie | Boys All In One Pyjamas | Blue 4-5 Years
- Price
- £19.20
- Rating
- 4.6/5
- Reviews
- 80
- Age
- 1y ago

Paddington Bear Boys Onesie | Hooded Kids Onesie | Boys All In One Pyjamas | Blue 2-3 Years
- Price
- £20.88
- Rating
- 4.6/5
- Reviews
- 80
- Age
- 1y ago

Paddington Bear Unisex Kids Blue Cosy Fleece Onesie | Hooded Long Sleeve Zip-Up Loungewear & Costume | Movie Character Outfit for Dress-Up Bear Merch - 3-4 Years
- Price
- £18.01
- Rating
- 4.4/5
- Reviews
- 19
- Age
- 9mo ago

Paddington Bear Boys Onesie | Hooded Kids Onesie | Boys All In One Pyjamas | Blue 7-8 Years
- Price
- £20.80
- Rating
- 4.6/5
- Reviews
- 80
- Age
- 1y ago
Trending
90-day click momentum
A2Z Kids Duffle Coat Fleece - Duffle Coat Royal 11-12 Years
- Price
- £12.74
- Rating
- 4.4/5
- Reviews
- 88
- Age
- 2y ago

Paddington Boys Bear Pyjamas 2 Piece Set Ive Had The Most Amazing Day! Red/Blue Age 4-5 Years
- Price
- £5.62
- Rating
- 4.8/5
- Reviews
- 20
- Age
- 1y ago

Paddington Bear Kids Onesie | Multicoloured All in One Pyjama Loungewear For Boys & Girls | Soft Fleece Hood with Zip | Movie Book Day PJs | Pajama Bodysuit Merchandise Gift for Children
- Price
- £15.91
- Rating
- 4.5/5
- Reviews
- 51
- Age
- 3y ago

Paddington Bear Unisex Kids Blue Cosy Fleece Onesie | Hooded Long Sleeve Zip-Up Loungewear & Costume | Movie Character Outfit for Dress-Up Bear Merch - 2-3 Years
- Price
- £17.79
- Rating
- 4.4/5
- Reviews
- 19
- Age
- 9mo ago

Paddington Bear Pyjamas White 3-4 Years
- Price
- £11.75
- Rating
- 4.7/5
- Reviews
- 1,050
- Age
- 9mo ago
Newest
by launch date
Alaiyaky Blue Cartoon Costume (140)
- Price
- £18.68
- Rating
- 3.9/5
- Reviews
- 5
- Age
- 7mo ago

Maryparty World Book Day Fancy Dress Book Week Costum Include Blue Duffle Coat and Red Hat (S)
- Price
- £18.98
- Rating
- 2.5/5
- Reviews
- 3
- Age
- 7mo ago

Raveparty Kids World Book Day Costumes Boys Book Character Costumes with Blue Duffle Coat Red Hat Costumes for World Book Day (Blue XL)
- Price
- £15.10
- Rating
- 1.6/5
- Reviews
- 5
- Age
- 7mo ago

Rubies Official Paddington Classic Child Costume Kids Fancy Dress 2-3 Years
- Price
- £14.90
- Rating
- 4.2/5
- Reviews
- 15
- Age
- 9mo ago

Rubies Official Paddington Deluxe Child Costume Kids Fancy Dress 3-4 Years
- Price
- £18.38
- Rating
- 4.3/5
- Reviews
- 6
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 rising
Sellers
43
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
47%
Top 20: 96%
Open market
4%
- Paddington73%
- Cnulaueu7%
- Rubies7%
- A2Z 4 Kids6%
- Alaiyaky2%
- Rainbow Designs2%
- Open — no brand owns it (4 brands, 4%)
Demand
Paddington Bear Costume search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Mar · busiest ÷ quietest = 60.0×
Search terms
Top Paddington Bear Costume search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- paddington bear costume109K/yr
- paddington costume15K/yr
- paddington bear costume adult25K/yr
- paddington bear costume kids6K/yr
- paddington costume for kids4K/yr
Reviews and returns
What reviews say buyers love and hate about Paddington Bear Costume
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Zip broke
Zip broke as soon as I put it on my child
Very poor quality product
expensive
However; at the current price of over £25, it does feel expensive for what you get
Love
my kid adore it, good size
Good qyaity, hand size
Perfect fit made one little girl v happy
Well made, perfect for world book day
Lovely little teddy, well made
Good quality
true to description and picture
bright colours
the colors are beautiful
The quality of the fabric is excellent
Return
1.4% Return rate 77% Fixable by listing
Very poor quality product
Zip broke
Zip broke as soon as I put it on my child
expensive
However; at the current price of over £25, it does feel expensive for what you get
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Paddington Bear Costume questions
Answered from the same tracked data.









