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oompa loompa costume kids

Skip it

Soft demand (-81.8% this quarter) — this niche doesn't clear our bar today.

Market size 6Growth 0Conversion 19Competition 57Returns 47Price range 72Avg price 82Brand share 12Review moat 84Quality gap 85

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Review moat

Great323.04

avg incumbent reviews — the moat a new listing must climb

Avg price

Great£17.64

avg listing price — sweet spot $15–$100

Price range

Good£9.22–£29.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good51%

top-5 click share — leaders hold, buyers still browse

Returns

Okay3.3%

return rate — above 5% kills the launch gate

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Brand share

Bad95%

top-5 brand share — brand-locked demand

Market size

Bad£24K

£24K/yr · 92K searches

Growth

Bad-81.8%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, oompa loompa costume kids is a £24K/yr Amazon United Kingdom market (92K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Mar–Oct. Verdict: Skip it — 37/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

oompa loompa costume kids market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
£26K–£35K
units × avg price
Conversion rate
1.5%
Avg BSR
#1,816
Page quality
0%
Prime
75%
Sponsored
71%
Out of stock
10.6%
Avg brand age
50 months
Avg seller age
203 days

Competition & brand share

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 rising

Sellers

28

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

51%

Top 20: 92%

Open market

3%

  • Fun Shack32%
  • I LOVE FANCY DRESS26%
  • My Illusions20%
  • Dlishka10%
  • Rubies7%
  • Blue Planet Fancy Dress1%
  • Open — no brand owns it (3 brands, 3%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -81.8% search growth over the last 90 days.
25K15KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Mar, Oct · busiest ÷ quietest = 17.5×

Top oompa loompa costume kids search terms

  • oompa loompa costume34K/yr
  • oompa loompa costume kids25K/yr
  • umpa lumpa costume kids19K/yr
  • oompa loompa7K/yr
  • umpa lumpa costume3K/yr
  • umpa lumpa2K/yr
  • kids oompa loompa costume2K/yr
  • oompa loompa outfit674/yr
All search terms

Top oompa loompa costume kids products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%£1K10%£2K15%£4K20%£5K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about oompa loompa costume kids

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall45%

“accurate fit”

Quality-Overall29%

“Really good quality costume”

Value For Money10%

“I think its great value”

Shape/Style6%

“As described she looked great”

Advertised Vs Actual Product3%

“Looks just like pic what you see is what you get”

Color2%

“It also comes with the orange face paint that goes in easy giving the perfect orange colour”

What buyers complain about

Size-Overall56%

“Sizes not very good”

Adhesion/Stickiness13%

“Face paint is terrible it is oily sticky”

Quality-Overall9%

“Poor quality”

Material Quality6%

“Material was awful”

Thickness3%

“very thin”

Top return reasons

Size-Overall89%
Advertised Vs Actual Product2%
Material Quality2%
Touch/Button Controls1%
Quality-Overall1%
Stitch/Finish/Polish1%
Strap/String Quality1%
Defective Material/Parts1%
Product Condition1%
Shape/Style1%

Common questions

Is oompa loompa costume kids profitable to sell on Amazon United Kingdom?
The niche generates £24K/yr across 28 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -81.8%. Flapen's verdict: Skip it (37/100).
How competitive is the oompa loompa costume kids niche?
9 brands and 28 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 95% of demand.
What do buyers complain about in oompa loompa costume kids?
Top complaints mined from reviews: Size-Overall, Adhesion/Stickiness, Quality-Overall. The return rate is 3.3%.
When does demand for oompa loompa costume kids peak?
Demand peaks in Mar–Oct; the busiest month runs 17.5× the quietest.
What does it cost to enter the oompa loompa costume kids niche?
Listings span £9.22–£29.80; the average listing price is £17.64 (sweet spot $15–$100). The average incumbent carries 323 reviews — the moat a new listing must climb.