Oodie Kids

Shoppers searched for this 455K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -49.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £150K a year.

Searches, last 12 months

455K

Growth, 90 days vs prior 90

-49.0%

Conversion, latest week

2.2%

Market size, estimated

£150Ka year

Peak month

December20.4× the quietest month

Top search term

oodie kids106K searches a year

Listings sell for £14.95 on average, from £5.59 to £31.96. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At £14.95 that is £0 to £1K a year per listing.

Average price

£14.95under the $15 to $100 sweet spot

Price range

£5.59–£31.96

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

1.7%of orders · Amazon United Kingdom median 0.6%

80% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 13.6% of listings are out of stock. The average listing ranks #92 within Boys. It carries 842 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

63%

Out of stock, average day

13.6%

Average rank

#92in Boys

Average rating

4.57 starsAmazon United Kingdom average 4.36 stars

Average reviews

842per listing

Listings tracked

126

18 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

18

Successful launches

0Amazon's first-year sales bar

Average brand age

42 months