Only Fools and Horses Gifts
FailBuyers convert on only 1.2% of searches, so Only Fools and Horses Gifts is a Fail.
- Flapen Score
- 44 / 100Ranks 1,609 of 2,461 Fashion niches · −4 vs the category median of 4844
- Market size
- £141K/yr812K searches / yr
- 90-day growth
- -15.9%search demand this quarter
- Competition
- 42%top-5 click share · 12 brands · 49 sellers
Flapen Score
Only Fools and Horses Gifts against its category
The dotted line is the Fashion average. Past it, Only Fools and Horses Gifts is stronger. Inside it, weaker.
Market
The Only Fools and Horses Gifts market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Only Fools and Horses Gifts 812K times last year and spent an estimated £141K. The top 5 brands take 94% of clicks. Demand peaks in Nov–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
1.2% of searches ended in a purchase last week.
Shoppers searched for this 812K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -15.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £141K a year.
- Searches, last 12 months
- 812K
- Growth, 90 days vs prior 90
- -15.9%
- Conversion, latest week
- 1.2%
- Market size, estimated
- £141Ka year
- Peak month
- December6.4× the quietest month
- Top search term
- only fools and horses456K searches a year
02 · Price
A sale here is worth £14.92.
Listings sell for £14.92 on average, from £4.05 to £33.38. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 0 to 100 of them. At £14.92 that is £0 to £1K a year per listing.
- Average price
- £14.92under the $15 to $100 sweet spot
- Price range
- £4.05–£33.38
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
75% of listings pay for placement with sponsored ads. 66% ship with Prime. On an average day, 19.5% of listings are out of stock. The average listing ranks #322 within Luggage & Travel Gear. It carries 568 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 66%
- Out of stock, average day
- 19.5%
- Average rank
- #322in Luggage & Travel Gear
- Average rating
- 4.58 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 568per listing
- Listings tracked
- 44
04 · Newcomers
Amazon counts 0 of last year's 10 launches as successful.
10 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 10
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Only Fools and Horses Gifts products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Groovy Uk Only Fools & Horses Adult Del Boy Fleece Hoodless Bathrobe One Size Tan/White
- Price
- £33.38
- Rating
- 4.7/5
- Reviews
- 1,051
- Age
- 14y ago
Only Fools and Horses Mens Del Boy Lovely Jubbly Short Pyjama Set Nightwear Loungewear (XX-Large) Black
- Price
- £16.15
- Rating
- 4.7/5
- Reviews
- 29
- Age
- 10mo ago
Only Fools and Horses Mens Brown & Cream Hooded Bathrobe | Cosy Fleece Loungewear for Bathing & Lounging | Classic Checkered Design | TV Programme Merch - Large
- Price
- £28.41
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 9mo ago
Only Fools and Horses Dressing Gown for Men & Teens M-3XL Soft Fleece Loungewear Nightwear Robe With Pockets Gifts for Men (2XL Dark Grey)
- Price
- £20.94
- Rating
- 4.5/5
- Reviews
- 56
- Age
- 1y ago
Only Fools and Horses Mens Brown & Cream Hooded Bathrobe | Cosy Fleece Loungewear for Bathing & Lounging | Classic Checkered Design | TV Programme Merch - Medium
- Price
- £28.85
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 9mo ago
Trending
90-day click momentum
Only Fools and Horses Mens Pyjamas Set Short PJs Lounge Set Comfy Sleepwear Breathable Soft Nightwear Funny Dad Gifts (White/Black 3XL)
- Price
- £11.67
- Rating
- 4.1/5
- Reviews
- 88
- Age
- 2y ago
Only Fools and Horses Mens Pyjamas Set Short PJs Lounge Set Comfy Sleepwear Breathable Soft Nightwear Funny Dad Gifts (Black 3XL)
- Price
- £11.24
- Rating
- 4.1/5
- Reviews
- 88
- Age
- 2y ago
Only Fools and Horses Mens Pyjamas Set Short PJs Lounge Set Comfy Sleepwear Breathable Soft Nightwear Funny Dad Gifts (Black XL)
- Price
- £11.38
- Rating
- 4.1/5
- Reviews
- 88
- Age
- 2y ago
Only Fools and Horses Mens Pyjamas Set Short PJs Lounge Set Comfy Sleepwear Breathable Soft Nightwear Funny Dad Gifts (Black 2XL)
- Price
- £11.06
- Rating
- 4.1/5
- Reviews
- 88
- Age
- 2y ago
Only Fools and Horses Pyjamas for Men Long PJ Bottoms Loungewear Nightwear Teens Comfy Trousers Lounge Pants with Pockets Sleepwear Funny Gifts for Men (S Yellow)
- Price
- £9.15
- Rating
- 4.6/5
- Reviews
- 764
- Age
- 1y ago
Newest
by launch date
Only Fools and Horses Del Boy Mens Mule Slippers | Tan Indoor Slippers with D Initial | Comfortable Lounging Footwear | Perfect for Relaxing at Home Merch - 7-8 UK
- Price
- £14.13
- Rating
- 4.8/5
- Reviews
- 9
- Age
- 8mo ago
Only Fools and Horses Mens Brown & Cream Hooded Bathrobe | Cosy Fleece Loungewear for Bathing & Lounging | Classic Checkered Design | TV Programme Merch - Large
- Price
- £28.41
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 9mo ago
Only Fools and Horses Mens Brown & Cream Hooded Bathrobe | Cosy Fleece Loungewear for Bathing & Lounging | Classic Checkered Design | TV Programme Merch - Medium
- Price
- £28.85
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 9mo ago
Only Fools and Horses Mens Brown & Cream Hooded Bathrobe | Cosy Fleece Loungewear for Bathing & Lounging | Classic Checkered Design | TV Programme Merch - XX-Large
- Price
- £28.93
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 9mo ago
Only Fools and Horses Mens Del Boy Lovely Jubbly Short Pyjama Set Nightwear Loungewear (XX-Large) Black
- Price
- £16.15
- Rating
- 4.7/5
- Reviews
- 29
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
49
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
42%
Top 20: 78%
Open market
5%
- Only Fools and Horses74%
- TruffleShuffle9%
- HOX6%
- Sporting Profiles3%
- Generic1%
- Tin Sign1%
- Open — no brand owns it (6 brands, 5%)
Demand
Only Fools and Horses Gifts search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 6.4×
Search terms
Top Only Fools and Horses Gifts search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- only fools and horses456K/yr
- only fools and horses gifts310K/yr
- only fools and horses merchandise25K/yr
- only fools15K/yr
- fools and horses4K/yr
- only fools and horse3K/yr
Reviews and returns
What reviews say buyers love and hate about Only Fools and Horses Gifts
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
It is considerably smaller than shown
within a week the film protecting it had started to come off
Poor quality
Extremely poor quality, dont bother
holes in the product
Love
They socks are great quality
Good quality
Great product
Gift
Great gift
Great gift idea
Definitely worth the money
Value for money
very reasonable price
Well made good size came on time would defo buy again from this vendor
Fits perfectly for Amanda size 11
True to size
Cute key ring
Return
0.8% Return rate 53% Fixable by listing
It is considerably smaller than shown
Poor quality
Extremely poor quality, dont bother
holes in the product
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Only Fools and Horses Gifts questions
Answered from the same tracked data.