Oktoberfest

Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +88.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £6K a year.

Searches, last 12 months

66K

Growth, 90 days vs prior 90

+88.5%

Conversion, latest week

0.5%

Market size, estimated

£6Ka year

Peak month

October54.5× the quietest month

Top search term

oktoberfest53K searches a year

Listings sell for £19.02 on average, from £1.90 to £39.99. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £19.02 that is £0 to £2K a year per listing.

Average price

£19.02inside the $15 to $100 sweet spot

Price range

£1.90–£39.99

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

£0–£2K

Returns

3.5%of orders · Amazon United Kingdom median 0.6%

56% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 24.9% of listings are out of stock. The average listing ranks #1,113 within Novelty & Special Use Clothing. It carries 520 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings

56%

Prime listings

67%

Out of stock, average day

24.9%

Average rank

#1,113in Novelty & Special Use Clothing

Average rating

4.21 starsAmazon United Kingdom average 4.36 stars

Average reviews

520per listing

Listings tracked

18

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

53 months