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Odor Eaters Spray

Maybe

Returns run at only 0.5% of orders. But prices span $2.09–$14.52, mostly outside the sweet spot, so Odor Eaters Spray is a Maybe.

Flapen Score
54
54 / 100
Top 27% of 2,461 Fashion niches · +6 vs the category median of 48
Market size
£64K/yr163K searches / yr
90-day growth
-6.9%search demand this quarter
Competition
28%top-5 click share · 29 brands · 113 sellers

Flapen Score

Odor Eaters Spray against its category

The dotted line is the Fashion average. Past it, Odor Eaters Spray is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Odor Eaters Spray market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Odor Eaters Spray 163K times last year and spent an estimated £64K. The top 5 brands take 49% of clicks. Demand peaks in Aug–Sep. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

6.7% of searches ended in a purchase last week.

Shoppers searched for this 163K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.7% of those searches ended in a purchase. Searches in the last 90 days moved -6.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £64K a year.

Searches, last 12 months
163K
Growth, 90 days vs prior 90
-6.9%
Conversion, latest week
6.7%
Market size, estimated
£64Ka year
Peak month
August3.4× the quietest month
Top search term
trainer insoles women14K searches a year

02 · Price

A sale here is worth £5.91.

Listings sell for £5.91 on average, from £2.09 to £14.52. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £5.91 that is £1K to £3K a year per listing.

Average price
£5.91under the $15 to $100 sweet spot
Price range
£2.09–£14.52
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
£1K–£3K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #47 within Shoe, Jewellery & Watch Accessories. It carries 2,620 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
94%
Out of stock, average day
0.9%
Average rank
#47in Shoe, Jewellery & Watch Accessories
Average rating
4.30 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,620per listing
Listings tracked
72

04 · Newcomers

Amazon counts 1 of last year's 11 launches as successful.

11 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
1Amazon's first-year sales bar
Average brand age
42 months

Products

Top Odor Eaters Spray products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 28% of clicks. An open shelf where new products get seen.

£0£1K£3K£4K£5K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

29 rising

Sellers

113

Top-5 brand share

49%

Top 20: 96%

Top-5 click share

28%

Top 20: 65%

Open market

44%

  • Cherry Blossom13%
  • Dr. Scholl's10%
  • Skypermit9%
  • FILWO9%
  • VivoFoot8%
  • OMBRISA7%

Demand

Odor Eaters Spray search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 3.4×

Search terms

Top Odor Eaters Spray search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • trainer insoles women14K/yr
  • in soles ladies15K/yr
  • size 5 insoles women12K/yr
  • size 6 insoles women10K/yr
  • cushioned insoles for women10K/yr
  • innersoles women9K/yr
  • shoe soles women8K/yr
  • ladies insoles6K/yr
  • insoles for women size 56K/yr
  • cushion insoles for women7K/yr

Reviews and returns

What reviews say buyers love and hate about Odor Eaters Spray

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Comfort-Overall14%+2.78

No support or comfort at all really

Little uncomfortable

found it extremely uncomfortable to stand on

Size-Overall12%+0.42

Not true sizing

Doesn't fit

So small

Durability10%−0.17

have little durability

Fell apart

didnt last

Quality-Overall7%+0.39

Rubbish quality dont bother

Not good quality

Rubbish quality

Thickness7%−0.09

really needed something thicker

Tooooo thick

Not as thick as expected

Love

Comfort-Overall39%+2.78

Comfortable and supportive

Really comfy to wear

Very comfortable with it

Size-Overall15%+0.42

they fit my boots perfectly

Fit well

Easy to fit

Quality-Overall12%+0.39

They're very good quality, it was easy to cut them to adjust the size, they're soft and comfortable, and perfectly fit any shoes as they're not too thick

A well made product

Excellent quality

Value For Money7%+0.22

Excellent price

Excellent value

fair price

Advertised Vs Actual Product5%+0.36

As described

Does the job

They actually work

Return

0.5% Return rate 57% Fixable by listing

Size-Overall40%▆██▆▇█

Not true sizing

Doesn't fit

So small

Comfort-Overall13%▅▇█▇▆▇

No support or comfort at all really

Little uncomfortable

found it extremely uncomfortable to stand on

Thickness9%█▄▄▆▄▆

really needed something thicker

Tooooo thick

Not as thick as expected

Feet Fit8%▅▄▃█▆▄
Quality-Overall5%█▃▆▆▆▆

Rubbish quality dont bother

Not good quality

Rubbish quality

FAQ

Common Odor Eaters Spray questions

Answered from the same tracked data.