Nursing Bras

Shoppers searched for this 720K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £136K a year.

Searches, last 12 months

720K

Growth, 90 days vs prior 90

-2.6%

Conversion, latest week

1.1%

Market size, estimated

£136Ka year

Peak month

January1.3× the quietest month

Top search term

nursing bras245K searches a year

Listings sell for £17.16 on average, from £7.60 to £40.07. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At £17.16 that is £0 to £2K a year per listing.

Average price

£17.16inside the $15 to $100 sweet spot

Price range

£7.60–£40.07

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

£0–£2K

Returns

4.8%of orders · Amazon United Kingdom median 0.6%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #198 within Maternity. It carries 3,745 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

4.8%

Average rank

#198in Maternity

Average rating

4.33 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,745per listing

Listings tracked

85

21 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

21

Successful launches

1Amazon's first-year sales bar

Average brand age

50 months