Novelty T-shirts

Shoppers searched for this 407K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +30.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £30K a year.

Searches, last 12 months

407K

Growth, 90 days vs prior 90

+30.9%

Conversion, latest week

0.6%

Market size, estimated

£30Ka year

Peak month

December3.4× the quietest month

Top search term

disney tshirt60K searches a year

Listings sell for £12.47 on average, from £5.82 to £23.85. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £12.47 that is £0 to £1K a year per listing.

Average price

£12.47under the $15 to $100 sweet spot

Price range

£5.82–£23.85

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

1.9%of orders · Amazon United Kingdom median 0.6%

85% of listings pay for placement with sponsored ads. 66% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #1,176 within Tops, T-Shirts & Shirts. It carries 667 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

66%

Out of stock, average day

3.4%

Average rank

#1,176in Tops, T-Shirts & Shirts

Average rating

4.47 starsAmazon United Kingdom average 4.36 stars

Average reviews

667per listing

Listings tracked

82

19 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

19

Successful launches

0Amazon's first-year sales bar

Average brand age

38 months