Novelty Gifts for Women

Shoppers searched for this 125K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -17.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £22K a year.

Searches, last 12 months

125K

Growth, 90 days vs prior 90

-17.8%

Conversion, latest week

3.0%

Market size, estimated

£22Ka year

Peak month

December40.7× the quietest month

Top search term

joke gifts for women97K searches a year

Listings sell for £5.71 on average, from £3.30 to £9.78. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £5.71 that is £0 to £571 a year per listing.

Average price

£5.71under the $15 to $100 sweet spot

Price range

£3.30–£9.78

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

£0–£571

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

20% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #142 within Nightwear, Lingerie & Underwear. It carries 444 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

20%

Prime listings

100%

Out of stock, average day

5.6%

Average rank

#142in Nightwear, Lingerie & Underwear

Average rating

4.56 starsAmazon United Kingdom average 4.36 stars

Average reviews

444per listing

Listings tracked

20

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

53 months