How competitive is the North Face Jacket Men niche on Amazon United Kingdom?

51 brands and 160 sellers compete in North Face Jacket Men on Amazon United Kingdom. The top 5 North Face Jacket Men products take 11% of clicks and its top 5 brands hold 39% of demand.

What do buyers complain about in North Face Jacket Men?

North Face Jacket Men buyers on Amazon United Kingdom complain most about Size-Overall, Quality-Overall, Zipper Quality, the themes mined from the niche's reviews. Its return rate is 5.7% — above our launch gate.

What does it cost to enter the North Face Jacket Men niche?

North Face Jacket Men sells for £29.43 on average on Amazon United Kingdom, inside our $15–$100 sweet spot. Listings span £8.32–£161.74. The average incumbent carries 1,876 reviews — the moat a new listing must climb.

North Face Jacket Men

weak search conversion (0.2%) — North Face Jacket Men doesn't clear our bar today.

Signals No Dominant Brand High Returns

Flapen Score

Skip it

This niche Category average

Is North Face Jacket Men profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, North Face Jacket Men is a £102K/yr Amazon United Kingdom market (1.8M searches/yr). The top 5 brands hold 39% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 49/100.

North Face Jacket Men: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -37.5% over the last 90 days and 0.2% of searches end in a purchase.

£102K

revenue / yr

Units sold / yr5K

Search volume / yr-37.5%1.8M

Conversion rate0.2%

Avg price£29.43

Who owns the niche?

The top 5 brands hold 39% of demand, so 61% of the market is open.

61%

open market share

Brands · sellers51 · 160

Top-5 product click share11%

Open market61%

Avg brand age53 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 224 products

Top North Face Jacket Men products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

TACVASEN Men Jacket Lightweight Sportwear Bomber Windbreaker Casual Jackets

Price: £26.56
Rating: 4.3/5
Reviews: 2,032
Age: 6y ago

YOUTHUP Mens Jacket Casual Stylish Bomber Coat weight Vintage Outwear Jackets and Coats Blue L

Price: £21.27
Rating: 4.2/5
Reviews: 8,745
Age: 8y ago

MERCIYD Mens Transition Jacket Casual Cotton military vintage Cargo Multi Pockets Stand-Up Collar Windbreaker Autumn/Winter Jacket

Price: £35.66
Rating: 4.0/5
Reviews: 876
Age: 4y ago

HYPESTFIT Mens Lightweight Bomber Jacket Color Block Varsity Coat Casual Jacket

Price: £24.38
Rating: 4.4/5
Reviews: 379
Age: 1y ago

Columbia Mens Fast Trek Light Full Zip Fleece Full Zip Fleece Jacket Collegiate Navy Size L

Price: £22.79
Rating: 4.3/5
Reviews: 1,770
Age: 6y ago

Newest

by launch date

Calvin Klein Mens Hawkins Classic Stylish Jacket - Navy - L

Price: £48.48
Rating: 4.5/5
Reviews: 46
Age: 5mo ago

33 000ft Mens Lightweight Jackets Thin Bomber Jacket Waterproof Windbreaker Coat with Zip Pockets for Casual Golf Work Sport Black 2XL

Price: £28.36
Rating: 3.7/5
Reviews: 17
Age: 11mo ago

33 000ft Bomber Jacket Men Waterproof Windbreaker Insulated Puffer Jackets Sports Jackets Outwear for Motorcycle Hiking Golf Sailing Black L

Price: £30.23
Rating: 4.4/5
Reviews: 106
Age: 1y ago

33 000ft Bomber Jacket Men Waterproof Windbreaker Insulated Puffer Jackets Sports Jackets Outwear for Motorcycle Hiking Golf Sailing Black XL

Price: £29.76
Rating: 4.4/5
Reviews: 106
Age: 1y ago

HYPESTFIT Mens Lightweight Bomber Jacket Color Block Varsity Coat Casual Jacket

Price: £24.38
Rating: 4.4/5
Reviews: 379
Age: 1y ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (11% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

51 falling

Sellers

160

Top-5 brand share

39%

Top 20: 82%

Top-5 click share

11%

Top 20: 27%

Open market

59%

33,000ft12%
TACVASEN9%
YSENTO6%
KEFITEVD5%
The North Face5%
SAVKOOV4%

North Face Jacket Men demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume1.8MCVR0.2%Products224Brands51Top 5 Brands39%OOS Rate5.4%Rating4.3★Reviews1,876Avg BSR#66

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 6.6×

Top North Face Jacket Men search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

mens summer jackets62K/yr +68.1%0.1% conv.
fleece jacket mens245K/yr -45.3%0.4% conv.
summer jackets for men uk47K/yr +63.1%0.1% conv.
bomber jacket men148K/yr -36.6%0.1% conv.
mens jackets smart casual143K/yr -39.1%0.1% conv.
north face jacket men316K/yr -72.4%0.1% conv.
winter jacket men106K/yr -64.2%0.1% conv.
summer jacket21K/yr +109.5%0.0% conv.
bomber jacket56K/yr -30.8%0.1% conv.
mens summer jacket19K/yr +62.7%0.1% conv.

What reviews say buyers love and hate about North Face Jacket Men

What buyers mention most, as a share of all reviews.

What buyers love

78% of reviews

Size-Overall21%

“not too tight”

Quality-Overall19%

“Good Quality”

Value For Money11%

“Good price”

Warmth8%

“it feels warm”

Weight Light6%

“Good value lightweight jacket”

What buyers complain about

62% of reviews

Size-Overall27%

“size is too small”

Quality-Overall8%

“Ski jacket very poorly made”

Zipper Quality8%

“Zip fastens on the wrong side”

Color5%

“but dont expect black as I would say more navy blue”

Value For Money5%

“this is pretty average value for money for an unbranded budget summer jacket”

North Face Jacket Men return rate & reasons

Why buyers send it back, as a share of all return requests.

5.7%

Return rate

82%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall

63%

2Quality-Overall

3Color

4Material Quality

5Advertised Vs Actual Product

Common North Face Jacket Men questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores North Face Jacket Men 49/100 on Amazon United Kingdom — Skip it. The niche generates £102K/yr across 224 tracked products. 0 of 33 products launched in the last 360 days are still selling. Search demand moved -37.5% over the last 90 days.