North Face Jacket for Women
FailDemand is soft, at -59.7% this quarter, so North Face Jacket for Women is a Fail.
- Flapen Score
- 37 / 100Ranks 2,090 of 2,461 Fashion niches · −11 vs the category median of 4837
- Market size
- £45K/yr224K searches / yr
- 90-day growth
- -59.7%search demand this quarter
- Competition
- 31%top-5 click share · 13 brands · 47 sellers
Flapen Score
North Face Jacket for Women against its category
The dotted line is the Fashion average. Past it, North Face Jacket for Women is stronger. Inside it, weaker.
Market
The North Face Jacket for Women market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for North Face Jacket for Women 224K times last year and spent an estimated £45K. The top 5 brands take 84% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 37 out of 100, a Fail.
01 · Demand
0.4% of searches ended in a purchase last week.
Shoppers searched for this 224K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -59.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £45K a year.
- Searches, last 12 months
- 224K
- Growth, 90 days vs prior 90
- -59.7%
- Conversion, latest week
- 0.4%
- Market size, estimated
- £45Ka year
- Peak month
- December6.7× the quietest month
- Top search term
- north face jacket for women81K searches a year
02 · Price
A sale here is worth £51.52.
Listings sell for £51.52 on average, from £11.10 to £138.98. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £51.52 that is £0 to £5K a year per listing.
- Average price
- £51.52inside the $15 to $100 sweet spot
- Price range
- £11.10–£138.98
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£5K
- Returns
- 6.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
59% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 18.8% of listings are out of stock. The average listing ranks #538 within Sport Specific Clothing. It carries 613 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 59%
- Prime listings
- 88%
- Out of stock, average day
- 18.8%
- Average rank
- #538in Sport Specific Clothing
- Average rating
- 4.47 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 613per listing
- Listings tracked
- 59
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top North Face Jacket for Women products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
The North Face - Womens Resolve Jacket - Waterproof and Breathable Hiking Jacket - Summit Navy M
- Price
- £51.62
- Rating
- 4.8/5
- Reviews
- 24
- Age
- 3y ago
The North Face - Womens Resolve Jacket - Waterproof and Breathable Hiking Jacket - Summit Navy L
- Price
- £48.99
- Rating
- 4.3/5
- Reviews
- 111
- Age
- 3y ago
The North Face - W CANYONLANDS FULL ZIP - TNF Black M
- Price
- £32.96
- Rating
- 4.5/5
- Reviews
- 144
- Age
- 2y ago
The North Face Hikesteller Jacket Tnf Black S
- Price
- £72.13
- Rating
- 4.3/5
- Reviews
- 270
- Age
- 8y ago
The North Face Womens Antora Rain Parka Coat Tnf Black M
- Price
- £78.02
- Rating
- 4.6/5
- Reviews
- 401
- Age
- 1y ago
Trending
90-day click momentum
The North Face Womens Dryvent Hikesteller Parka Granite Grey L
- Price
- £113.60
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago
The North Face Womens Simple Dome Hooded Sweatshirt Tnf Black S
- Price
- £41.38
- Rating
- 4.4/5
- Reviews
- 30
- Age
- 1y ago
The North Face Women Womens Resolve Jacket - TNF Black L
- Price
- £54.74
- Rating
- 4.4/5
- Reviews
- 1,868
- Age
- 8y ago
The North Face Womens Glacier Fleece 1/4 Zip Jacket Tnf Mid Grey Heather M
- Price
- £31.43
- Rating
- 4.3/5
- Reviews
- 84
- Age
- 1y ago
33 000ft Womens Lightweight Puffer Jacket Water Repellent Warm Packable Quilted Coat with Hood Ladies Transitional Padded Lined Jacket for Hiking Climbing Black S
- Price
- £33.07
- Rating
- 4.2/5
- Reviews
- 339
- Age
- 1y ago
Newest
by launch date
NORTH RIDGE Womens Active Hybrid Jacket Synthetic Insulation Stretch Fleece Ripstop Water-Repellent Athletic Fit for Running& Hiking (UK Numeric 8 Regular Regular Purple)
- Price
- £49.39
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago
The North Face Womens Glacier Fleece 1/4 Zip Jacket Tnf Mid Grey Heather M
- Price
- £31.43
- Rating
- 4.3/5
- Reviews
- 84
- Age
- 1y ago
The North Face Womens Dryvent Hikesteller Parka Granite Grey L
- Price
- £113.60
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago
The North Face Womens Antora Rain Parka Coat Tnf Black M
- Price
- £78.02
- Rating
- 4.6/5
- Reviews
- 401
- Age
- 1y ago
The North Face Womens Reign On Running Jacket White Dune/Tnf Black L
- Price
- £96.57
- Rating
- 4.0/5
- Reviews
- 17
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 31% of clicks. An open shelf where new products get seen.
Brands
13 rising
Sellers
47
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
31%
Top 20: 66%
Open market
12%
- The North Face61%
- Berghaus8%
- Helly Hansen5%
- 33,000ft5%
- Mammut4%
- NORTH RIDGE4%
- Open — no brand owns it (7 brands, 12%)
Demand
North Face Jacket for Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 6.7×
Search terms
Top North Face Jacket for Women search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- north face jacket for women81K/yr
- north face women27K/yr
- the north face women26K/yr
- north face womens jacket10K/yr
- north face waterproof jacket women5K/yr
- north face womens6K/yr
- north face jacket women10K/yr
- womens north face jackets9K/yr
- the north face jacket womens10K/yr
- womens north face6K/yr
Reviews and returns
What reviews say buyers love and hate about North Face Jacket for Women
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
The fitting is poor
Sizing seems to me to be on the small size
Awkward sizing
Strap too small
The plastic strap at the back broke within a few months
The strap is way to small for adults
Really silly looking hat with a very bad design
Product not truly waterproof
Only thing is its a little bit heavy
Love
Good size
True to size
Lovely coat fits perfectly
GREAT QUALITY
Good product
Nice quality and fitting
Good value for money
Great Value
Good value
Love it very comfortable
relaxes a little to make taking computer in and out easier
Comfortable wear
Really happy with this coat, very waterproof, true to size
Nice waterproof jacket
Beautiful light weight waterproof jacket
Return
6.3% Return rate 85% Fixable by listing
The fitting is poor
Sizing seems to me to be on the small size
Awkward sizing
Not the best
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common North Face Jacket for Women questions
Answered from the same tracked data.