How competitive is the North Face Jacket for Women niche on Amazon United Kingdom?

13 brands and 47 sellers compete in North Face Jacket for Women on Amazon United Kingdom. The top 5 North Face Jacket for Women products take 31% of clicks and its top 5 brands hold 84% of demand.

What do buyers complain about in North Face Jacket for Women?

North Face Jacket for Women buyers on Amazon United Kingdom complain most about Size-Overall, Strap/String Quality, Design-Overall, the themes mined from the niche's reviews. Its return rate is 6.3% — above our launch gate.

What does it cost to enter the North Face Jacket for Women niche?

North Face Jacket for Women sells for £51.52 on average on Amazon United Kingdom, inside our $15–$100 sweet spot. Listings span £11.10–£138.98. The average incumbent carries 613 reviews — the moat a new listing must climb.

North Face Jacket for Women

soft demand (-59.7% this quarter) — North Face Jacket for Women doesn't clear our bar today.

Signals High Returns High Price

Flapen Score

Skip it

This niche Category average

Is North Face Jacket for Women profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, North Face Jacket for Women is a £45K/yr Amazon United Kingdom market (224K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 37/100.

North Face Jacket for Women: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -59.7% over the last 90 days and 0.4% of searches end in a purchase.

£45K

revenue / yr

Units sold / yr500

Search volume / yr-59.7%224K

Conversion rate0.4%

Avg price£51.52

Who owns the niche?

The top 5 brands hold 84% of demand, so 16% of the market is open.

16%

open market share

Brands · sellers13 · 47

Top-5 product click share31%

Open market16%

Avg brand age43 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 59 products

Top North Face Jacket for Women products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

The North Face - Womens Resolve Jacket - Waterproof and Breathable Hiking Jacket - Summit Navy M

Price: £51.62
Rating: 4.8/5
Reviews: 24
Age: 3y ago

The North Face - Womens Resolve Jacket - Waterproof and Breathable Hiking Jacket - Summit Navy L

Price: £48.99
Rating: 4.3/5
Reviews: 111
Age: 3y ago

The North Face - W CANYONLANDS FULL ZIP - TNF Black M

Price: £32.96
Rating: 4.5/5
Reviews: 144
Age: 2y ago

The North Face Hikesteller Jacket Tnf Black S

Price: £72.13
Rating: 4.3/5
Reviews: 270
Age: 8y ago

The North Face Womens Antora Rain Parka Coat Tnf Black M

Price: £78.02
Rating: 4.6/5
Reviews: 401
Age: 1y ago

Newest

by launch date

NORTH RIDGE Womens Active Hybrid Jacket Synthetic Insulation Stretch Fleece Ripstop Water-Repellent Athletic Fit for Running& Hiking (UK Numeric 8 Regular Regular Purple)

Price: £49.39
Rating: 0.0/5
Reviews: 0
Age: 6mo ago

The North Face Womens Glacier Fleece 1/4 Zip Jacket Tnf Mid Grey Heather M

Price: £31.43
Rating: 4.3/5
Reviews: 84
Age: 1y ago

The North Face Womens Dryvent Hikesteller Parka Granite Grey L

Price: £113.60
Rating: 5.0/5
Reviews: 1
Age: 1y ago

The North Face Womens Antora Rain Parka Coat Tnf Black M

Price: £78.02
Rating: 4.6/5
Reviews: 401
Age: 1y ago

The North Face Womens Reign On Running Jacket White Dune/Tnf Black L

Price: £96.57
Rating: 4.0/5
Reviews: 17
Age: 1y ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

13 rising

Sellers

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

31%

Top 20: 66%

Open market

12%

The North Face61%
Berghaus8%
Helly Hansen5%
33,000ft5%
Mammut4%
NORTH RIDGE4%
Open — no brand owns it (7 brands, 12%)

North Face Jacket for Women demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume224KCVR0.4%Products59Brands13Top 5 Brands84%OOS Rate18.8%Rating4.5★Reviews613Avg BSR#538

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 6.7×

Top North Face Jacket for Women search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

north face jacket for women81K/yr -75.1%0.2% conv.
north face women27K/yr -48.6%0.1% conv.
the north face women26K/yr -60.4%0.1% conv.
north face womens jacket10K/yr -25.7%0.1% conv.
north face waterproof jacket women5K/yr +53.3%0.4% conv.
north face womens6K/yr -21.6%0.0% conv.
north face jacket women10K/yr -54.2%0.3% conv.
womens north face jackets9K/yr -57.4%0.0% conv.
the north face jacket womens10K/yr -62.6%0.0% conv.
womens north face6K/yr -47.9%0.5% conv.

What reviews say buyers love and hate about North Face Jacket for Women

What buyers mention most, as a share of all reviews.

What buyers love

93% of reviews

Size-Overall29%

“Good size”

Quality-Overall29%

“GREAT QUALITY”

Value For Money7%

“Good value for money”

Comfort-Overall7%

“Love it very comfortable”

Water Resistance5%

“Really happy with this coat, very waterproof, true to size”

What buyers complain about

85% of reviews

Size-Overall39%

“The fitting is poor”

Strap/String Quality14%

“Strap too small”

Design-Overall9%

“Really silly looking hat with a very bad design”

Water Resistance9%

“Product not truly waterproof”

Weight Heavy9%

“Only thing is its a little bit heavy”

North Face Jacket for Women return rate & reasons

Why buyers send it back, as a share of all return requests.

6.3%

Return rate

85%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall

70%

2Quality-Overall

3Thin

4Advertised Vs Actual Product

5Value For Money

Common North Face Jacket for Women questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores North Face Jacket for Women 37/100 on Amazon United Kingdom — Skip it. The niche generates £45K/yr across 59 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved -59.7% over the last 90 days.